Outreach Coordinator

York University International; Toronto; On-site; CAD 50,000 - 70,000; Full time

Job summary

York University invites applications for an Outreach Coordinator in the Ancillary Services division. You will develop and implement marketing initiatives to improve the recruitment and retention of students in York Housing, and promote Accommodation and Conference Services (ACS) to internal and external communities.

You will ensure consistent messaging, manage York's online housing presence, and use social and digital media to reach a broad audience during the annual housing intake cycle,

Qualifications

• Two years' marketing experience with social/digital channels.
• Experience creating print/on-screen documents and content.
• Experience with databases (e.g., StarRez) is preferred.

Responsibilities

• Support marketing initiatives to recruit/retain York Housing students.
• Promote Accommodation and Conference Services to internal and external audiences.
• Maintain a consistent marketing message aligned with department goals.
• Update online housing presence and assist with the annual intake cycle.

Skills

Marketing

Proofreading

Interpersonal skills

Planning

Analytics

MS Office

Video editing

Web CMS

Education

College Diploma

Tools

Adobe Premiere Pro

Photoshop

WordPress

Canva

Contribute

MS Office

Job description

Ancillary Services provides a wide range of professionally managed campus services and amenities to enhance the student experience and support York University's mission, vision and priorities. With a commitment to sustainability, equity, diversity and inclusion, Ancillary Services works with internal and external partners to provide exceptional experiences and enhance the quality of campus life in alignment with the University's core values. Reporting to the Assistant Manager, Off-Campus Housing, the Outreach Coordinator provides support in the development and implementation of marketing initiatives to improve the recruitment and retention of students in York Housing, as well as the promotion of the Accommodation and Conference Services (ACS) operations to internal and external communities. The role ensures the implementation of consistent and coordinated marketing messages that align with the department strategies and objectives intended to increase housing occupancy, improve student experience, and attract clients to the accommodation and conference services portfolio. Through the use of current social and digital media technologies and trends, the role will enhance and maintain York's student housing presence online and update information throughout all aspects of the annual housing intake cycle, while also promoting accommodation and conference services to a broader audience.

Education:

College Diploma in Business Administration, Communications, Marketing or Social Media Marketing or an equivalent of 2 years' recent experience (defined as within the last three years) working at York University and performing the same or similar tasks. This education equivalency is in addition to the experiential requirements outlined below.

Experience:

Two years' recent related experience in marketing. Experience producing content across a range of social and digital media for marketing purposes including experience working with databases (such as StarRez). Experience operating a digital camera and configuring LCD/LED screens for video display.

Skills:

• Effective marketing skills, including the ability to create high quality documents for print or display on-screen.
• Effective attention to detail, including accurate proofreading and cross-referencing skills.
• Effective interpersonal skills to deal courteously and effectively with people.
• Ability to display good judgement and initiative.
• Effective planning, organizational and time management skills to cope with conflicting deadlines, multiple tasks, projects and events occurring within short and overlapping time periods.
• Effective analytical skills, including the ability to collect and analyze data and prepare reports for various audiences, in a variety of formats.
• Intermediate MS Office (Word, Excel, PowerPoint, Outlook).
• Ability to use digital media software for producing/editing videos, such as Adobe Premium Pro, Photoshop.
• Ability to use content management software for editing and designing websites, such as WordPress, Canva, Contribute.
• Analytical skills to navigate through social media platforms.

Additional Notes:

Please note: This position requires the candidate to produce a verification of degree(s), credentials(s), or equivalencies from accredited institutions and/or international equivalents at the time of interview.

Hours of work: Mon-Fri 8:30am-4:30pmSummer: Same Overtime may be necessary during peak periods

Peak periods for this position: April to September annually Vacation restriction: April to September

The University welcomes applications from all qualified individuals, including, but not limited to women, persons with disabilities, visible minorities (racialized), Indigenous Peoples and persons of any gender identity and sexual orientation. York University is committed to a positive, supportive and inclusive environment.

York University offers accommodation for applicants with disabilities in its recruitment processes. If you are contacted by York University regarding a job opportunity or testing, please advise if you require accommodation.

We are committed to enhancing our environmentally and socially responsible practices for the benefit of all members of the York community. Our long term perspective recognizes our responsibility to be innovators and to continually work as a community to reduce our ecological impact.