NHL Associate Producer: Lead Features & Delivery

EA SPORTS; Vancouver; On-site; CAD 114,000 - 156,000; Full time

Job summary

EA SPORTS is seeking an Associate Producer II to lead complex features from concept through release for NHL, guiding design, engineering, art, and production teams in a fast-paced environment.

Ideal candidates bring 5+ years in game production, strong knowledge of Agile and waterfall processes, and a track record of shipping online-enabled features with live service considerations, while mentoring junior staff and communicating clearly with leadership.

Qualifications

• 5+ years of experience in game production, product management, game design, or similar roles within entertainment or technology.
• Proven experience leading the delivery of features from concept to ship, with strong familiarity in both Agile and waterfall development processes.
• Experience building online-enabled features and an understanding of matchmaking, social systems, and live service considerations.
• Demonstrated ability to create staged product plans, user stories, and clear feature requirements.
• Ability to use data, insights, and player feedback to inform planning and decision-making.
• Strong communication skills with the ability to influence, align, and motivate teams across disciplines.
• Experience defining or contributing to feature-level vision and long-term player experience goals.
• Ability to pitch concepts to leadership and articulate rationale behind priorities and design directions.
• Comfort guiding or mentoring peers and junior staff in problem-solving and creative thinking.

Responsibilities

• Translate product goals into compelling, player-first features and experiences; lead these features from early concept through release.
• Drive the creation and evolution of high-impact gameplay, systems, and live content features, ensuring clarity of vision, scope, and success criteria.
• Serve as a primary connection between design, development directors, and partner teams—ensuring alignment on what we are building, why, and how.
• Partner with Line and Lead Producers to define long-term goals and contribute to the franchise vision.
• Work closely with Design, Engineering, Animation, Art, UX, and QA teams to ensure delivery quality, predictability, and cohesion.
• Partner with Development Directors to manage schedules, milestones, feature backlogs, and sprint commitments.
• Identify and communicate dependencies, risks, and opportunities across partner teams and central groups.
• Use player feedback, data insights, competitive analysis, and design sensibilities to inform priorities, tuning decisions, and long-term roadmap considerations.
• Understand and contribute to gameplay feel, balance, and systems design to support polished and responsive gameplay experiences.
• Represent the voice of the player, synthesizing insights into actionable recommendations for the team.

Skills

Feature ownership

Agile & Waterfall

Data-driven decisions

Team leadership

Cross-functional collaboration

Mentoring juniors

Tools

Scripting

Job description

EA SPORTS is seeking an Associate Producer II to lead complex features from concept through release for NHL, guiding design, engineering, art, and production teams in a fast-paced environment.

Ideal candidates bring 5+ years in game production, strong knowledge of Agile and waterfall processes, and a track record of shipping online-enabled features with live service considerations, while mentoring junior staff and communicating clearly with leadership.