Associate Producer - EA SPORTS NHL

EA SPORTS; Vancouver; On-site; CAD 114,000 - 156,000; Full time

Job summary

EA SPORTS is seeking an Associate Producer II to lead complex features from concept through release for NHL, guiding design, engineering, art, and production teams in a fast-paced environment.

Ideal candidates bring 5+ years in game production, strong knowledge of Agile and waterfall processes, and a track record of shipping online-enabled features with live service considerations, while mentoring junior staff and communicating clearly with leadership.

Qualifications

• 5+ years of experience in game production, product management, game design, or similar roles within entertainment or technology.
• Proven experience leading the delivery of features from concept to ship, with strong familiarity in both Agile and waterfall development processes.
• Experience building online-enabled features and an understanding of matchmaking, social systems, and live service considerations.
• Demonstrated ability to create staged product plans, user stories, and clear feature requirements.
• Ability to use data, insights, and player feedback to inform planning and decision-making.
• Strong communication skills with the ability to influence, align, and motivate teams across disciplines.
• Experience defining or contributing to feature-level vision and long-term player experience goals.
• Ability to pitch concepts to leadership and articulate rationale behind priorities and design directions.
• Comfort guiding or mentoring peers and junior staff in problem-solving and creative thinking.

Responsibilities

• Translate product goals into compelling, player-first features and experiences; lead these features from early concept through release.
• Drive the creation and evolution of high-impact gameplay, systems, and live content features, ensuring clarity of vision, scope, and success criteria.
• Serve as a primary connection between design, development directors, and partner teams—ensuring alignment on what we are building, why, and how.
• Partner with Line and Lead Producers to define long-term goals and contribute to the franchise vision.
• Work closely with Design, Engineering, Animation, Art, UX, and QA teams to ensure delivery quality, predictability, and cohesion.
• Partner with Development Directors to manage schedules, milestones, feature backlogs, and sprint commitments.
• Identify and communicate dependencies, risks, and opportunities across partner teams and central groups.
• Use player feedback, data insights, competitive analysis, and design sensibilities to inform priorities, tuning decisions, and long-term roadmap considerations.
• Understand and contribute to gameplay feel, balance, and systems design to support polished and responsive gameplay experiences.
• Represent the voice of the player, synthesizing insights into actionable recommendations for the team.

Skills

Feature ownership

Agile & Waterfall

Data-driven decisions

Team leadership

Cross-functional collaboration

Mentoring juniors

Tools

Scripting

Job description

Description & Requirements

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Associate Producer II - EA SPORTS™ NHL

EA SPORTS is one of the most iconic brands in entertainment – connecting hundreds of millions around the world to the sports they love through a portfolio of industry-leading video games.

EA SPORTS NHL has revolutionized sports gaming for millions of players worldwide. We’ve pioneered award-winning creative technology and experiences to connect players to the speed, skill, and heart of the NHL.

This role is ideal for an experienced Associate Producer who is ready to take on broader ownership, drive complex feature development, and develop into a future Production leader on the franchise. You will collaborate closely with creative, technical, and leadership partners to shape outstanding player experiences from concept through final delivery.

Key Responsibilities

Product Leadership & Feature Ownership

• Translate product goals into compelling, player-first features and experiences; lead these features from early concept through release.
• Drive the creation and evolution of high-impact gameplay, systems, and live content features, ensuring clarity of vision, scope, and success criteria.
• Serve as a primary connection between design, development directors, and partner teams—ensuring alignment on what we are building, why, and how.
• Partner with Line and Lead Producers to define long-term goals and contribute to the franchise vision.

Cross-Discipline Collaboration

• Work closely with Design, Engineering, Animation, Art, UX, and QA teams to ensure delivery quality, predictability, and cohesion.
• Partner with Development Directors to manage schedules, milestones, feature backlogs, and sprint commitments.
• Identify and communicate dependencies, risks, and opportunities across partner teams and central groups.

Creative & Strategic Thinking

• Use player feedback, data insights, competitive analysis, and design sensibilities to inform priorities, tuning decisions, and long-term roadmap considerations.
• Understand and contribute to gameplay feel, balance, and systems design to support polished and responsive gameplay experiences.
• Represent the voice of the player, synthesizing insights into actionable recommendations for the team.

Communication & Influence

• Build excitement and alignment around features by pitching concepts, presenting progress, and driving shared understanding across disciplines.
• Communicate status, risks, and blockers effectively to production and leadership partners.
• Guide junior team members by modeling strong collaboration, accountability, and creativity.

Required Skills And Qualifications

• 5+ years of experience in game production, product management, game design, or similar roles within entertainment or technology.
• Proven experience leading the delivery of features from concept to ship, with strong familiarity in both Agile and waterfall development processes.
• Experience building online-enabled features and an understanding of matchmaking, social systems, and live service considerations.
• Demonstrated ability to create staged product plans, user stories, and clear feature requirements.
• Ability to use data, insights, and player feedback to inform planning and decision-making.
• Strong communication skills with the ability to influence, align, and motivate teams across disciplines.
• Experience defining or contributing to feature-level vision and long-term player experience goals.
• Ability to pitch concepts to leadership and articulate rationale behind priorities and design directions.
• Comfort guiding or mentoring peers and junior staff in problem-solving and creative thinking.
• Broad understanding of gameplay fundamentals, balance, pacing, and player engagement drivers.
• Demonstrated experience or a strong willingness to leverage AI tools to optimize daily workflows, increase productivity, and solve complex problems.

Bonus Skills

• Experience with UI/UX or game design.
• Technical aptitude (scripting or light programming familiarity).
• Experience working in R&D or innovation-oriented environments.

What We're Looking For

Someone who thrives in a collaborative environment, embraces ownership, and brings a player-first mindset. Someone who can take charge of complex features today and grow into a production leader tomorrow. If you are driven by craft excellence, cross-disciplinary problem-solving, and delivering world-class gameplay experiences, we want you on our team.

Pay Transparency - North America

Compensation And Benefits

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

• British Columbia (depending on location e.g. Vancouver vs. Victoria) *$114,300 - $156,200 CAD

Pay is just one part of the overall compensation at EA.

For Canada, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and other incentive programs.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.