Media Planner

WPP Media; Toronto; Hybrid; CAD 50,000 - 70,000; Full time

Job summary

WPP Media is seeking a Media Planner in Toronto to manage client relationships and assist in developing media plans for the Dell Canada account. This entry-level role emphasizes collaboration, creativity, and strategic thinking within a hybrid work environment. Candidates should demonstrate strong time management, communication skills, and a passion for media.

Benefits

Competitive medical and dental insurance

Group retirement plans

Significant paid time off

Preferential partner discounts

Employee mental health awareness days

Employee resource groups

Qualifications

• 1-3 years media planning/buying experience.
• Post-secondary degree, specialization in Advertising and/or Marketing an asset.
• Desire to develop and excel in their media career.

Responsibilities

• Support managers and assist in managing media plan executions.
• Nurture client relationships and manage day-to-day client contacts.
• Assist in the development of media plans and presentations.

Skills

Time management

Multitasking

Attention to detail

Teamwork

Excellent communication

Understanding of media

Proficiency with research tools

Computer skills (Excel and PowerPoint)

Client relationship management

Education

Post-secondary degree in Advertising and/or Marketing

Job description

Join to apply for the Media Planner role at WPP Media

Join to apply for the Media Planner role at WPP Media

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

Role

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values :

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

About EssenceMediacom : A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary And Impact

The Media Planner provides support to the managers in the senior team, contributes to overall client service requirements and assists in the management of media plan executions.

This role is for the Dell Canada account, part of a Global account that is focused primarily on digital media and performance marketing, with heavy focus on data and analytics.

Key Responsibilities

• Day to day for some client contacts
• Nurture relationships with and work directly with client partner agencies
• Build positive relationships with client contacts
• Assist in the development of media plans and presentations in conjunction with senior planners
• Be able to put smaller plans together and execute with minimal management direction
• Support Digital campaign launches and digital trafficking
• Effectively work with AdOps, Partner vendors, Finance, Investment Team and other internal groups in order to ensure the campaign performance
• Effectively work with Finance, Investment Team, Traffic and other internal groups in order to ensure that client activity is in good order
• Support planning team to ensure deadlines are met
• Oversee all media accounting and administrative duties required on assigned accounts, including monthly media expenditure reports (BCRs)
• May carry out buy brief meetings with Investment Team
• Access appropriate research as it applies to clients’ needs, using Integrated Media Systems, InfoSys, COMNavigator, comScore, and other proprietary tools

Requirements

• Demonstrated time management and multitasking skills with great attention to detail
• Solid collaborative and team work oriented skills
• Excellent verbal and written communication skills
• Understanding of media across digital channels and analytics reports
• Trafficking knowledge (preferred)
• Proficiency with research tools
• Strong computer skills with a particular emphasis in Excel and PowerPoint
• Desire to develop and excel in their media career and a passion for all things media
• Begin to develop presentation skills
• Begins to understand the client’s business
• Desire to develop and excel in their media career and a passion for all things media
• Develop understanding of Systems Thinking
• Develop audience planning skills
• 1-3 years media planning / buying experience
• Post-secondary degree, specialization in Advertising and / or Marketing an asset.

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP Media is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with WPP Media, please send an e-mail to WPP Media Leave Administration at [emailprotected] or call [phone] and let us know the nature of your request and your contact information.

Please read our Privacy Notice (https : / / www.wppmedia.com / pages / privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Seniority level

Seniority level

Entry level

Employment type

Employment type

Full-time

Job function

Job function

Marketing and Sales

Advertising Services, Marketing Services, and Technology, Information and Internet

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