Marketing Specialist

Accencis Group; Richmond Hill; Hybrid; CAD 48,000 - 60,000; Full time

Benefits offered by this job

Annual bonus up to 10%

Career growth opportunities

Job summary

Accencis Group Inc. seeks a Marketing Specialist to support the Senior Marketing Manager in delivering marketing initiatives across multiple brands.

The role is hands-on, involving campaign execution, content creation, store activations, influencer coordination, digital updates, events, audits, and reporting. You will contribute to local store marketing efforts, coordinate assets, capture social content, and help optimize campaigns across 60% office and 40% field work.

Qualifications

• 2–3+ years of marketing experience, preferably in restaurants, hospitality, retail, or consumer brands.
• Experience executing campaigns, events, or local store marketing.
• Strong short-form content creation and basic photo/video editing skills.
• CapCut experience is an asset.
• Highly organized with strong follow-through and attention to detail.

Responsibilities

• Execute marketing calendars, campaigns, promotions, LTOs, and product launches.
• Coordinate assets, timelines, store communication, and campaign follow-up.
• Support local store marketing, grand openings, activations, sampling, and events.
• Capture and edit photo/video content for social media, including Reels and TikToks.
• Support influencer outreach, visits, partnerships, PR initiatives, and deliverable tracking.
• Maintain accurate content across websites, Google listings, delivery platforms, and online menus.
• Support catering, large bookings, delivery promotions, and other revenue-driving initiatives.
• Conduct store and digital audits to ensure brand standards and campaign execution.
• Monitor competitors, trends, customer reviews, and feedback.
• Maintain marketing trackers, expenses, and weekly activity reports.
• Support the Senior Marketing Manager with research, presentations, and other marketing initiatives.

Skills

Campaign execution

Content creation

Photo/video editing

Organization

Attention to detail

Multi-brand coordination

Team-oriented

Tools

CapCut

Job description

Accencis Group Inc. is one of Canada’s fastest-growing restaurant franchisors, operating 10+ brands including Captain’s Boil, Midori Ramen, Dear Saigon, and more. We are committed to elevating guest experiences, driving strong brand engagement, and supporting franchisees through high-quality marketing execution across our multi-unit restaurant network.

Role Overview

The Marketing Specialist is an execution-focused role supporting the Senior Marketing Manager in delivering marketing initiatives across assigned brands.

The role is hands-on and includes campaign execution, content creation, store activations, influencer coordination, digital updates, events, audits, and reporting.

Key Responsibilities

• Execute marketing calendars, campaigns, promotions, LTOs, and product launches.
• Coordinate assets, timelines, store communication, and campaign follow-up.
• Support local store marketing, grand openings, activations, sampling, and events.
• Capture and edit photo/video content for social media, including Reels and TikToks.
• Support influencer outreach, visits, partnerships, PR initiatives, and deliverable tracking.
• Maintain accurate content across websites, Google listings, delivery platforms, and online menus.
• Support catering, large bookings, delivery promotions, and other revenue-driving initiatives.
• Conduct store and digital audits to ensure brand standards and campaign execution.
• Monitor competitors, trends, customer reviews, and feedback.
• Maintain marketing trackers, expenses, and weekly activity reports.
• Support the Senior Marketing Manager with research, presentations, and other marketing initiatives.

Qualifications

• 2–3+ years of marketing experience, preferably in restaurants, hospitality, retail, or consumer brands.
• Experience executing campaigns, events, or local store marketing.
• Strong short-form content creation and basic photo/video editing skills.
• CapCut experience is an asset.
• Highly organized with strong follow-through and attention to detail.
• Comfortable working across multiple brands and visiting store locations.
• Driver’s licence and access to a vehicle are assets.
• Execution-focused
• Organized and detail-oriented
• Creative and trend-aware
• Proactive and reliable
• Customer-focused
• Team-oriented
• Salary Range: $48,000–$60,000 per year, based on experience.
• Annual performance bonus of up to 10%.
• Opportunities for career growth as Accencis Group continues to expand.

Work Requirements

• Monday–Friday, 9:00 AM–5:00 PM
• Approximately 60% office / 40% field work
• Occasional evenings, weekends, early mornings, or travel may be required for events, openings, and campaigns.