Marketing Consultant, Triangle Loyalty & Partnerships

Canadian Tire; Toronto; On-site; CAD 53,000 - 88,000; Full time

Job summary

Canadian Tire is hiring a Marketing Consultant for the Triangle Rewards program in Toronto. This role involves planning and executing marketing campaigns to enhance customer engagement.

Ideal candidates will have over three years in marketing with a strong background in digital platforms. The role requires excellent communication and collaboration skills, and the ability to manage multiple projects efficiently.

Salary ranges from $53,000 to $88,000 CAD annually, targeting around $60,000 to $70,000 CAD.

Qualifications

• Over three years of marketing experience in retail, loyalty, or partnership sectors.
• More than three years of experience with digital marketing across multiple platforms.
• Proven delivery of integrated campaigns at scale.

Responsibilities

• Contribute to annual marketing plans and collaborate with partners.
• Implement digital-led marketing campaigns across various customer touchpoints.
• Manage multiple projects navigating tight deadlines.

Skills

Collaboration

Digital marketing expertise

Communication

Project management

Job description

The Triangle Marketing team supports the Triangle Rewards program, one of Canada's largest and most respected loyalty programs, delivering meaningful rewards, deeper customer relationships, personalized offers, and insights that drive loyalty and engagement for approximately 12 million members.

Reporting to the Marketing Manager, Triangle Program & Partnerships, the Marketing Consultant, Triangle Loyalty and Partnerships will collaborate with brand strategy, internal creative teams, and cross‑functional groups to plan, strategize, and execute best‑in‑class marketing campaigns supporting growth within the Triangle Rewards portfolio.

What you'll do:

• Contribute to the development of annual marketing plans and collaborate with program partners to advance business and marketing objectives.
• Work collaboratively with both internal teams and external partners to strategize, test, and implement digital‑led marketing campaigns across diverse customer touchpoints.
• Communicate and coordinate with marketing operations, data analytics, and other cross‑functional support teams to ensure strategic alignment and facilitate the flawless execution of tracked campaigns.
• Support the creation of integrated creative and media briefs that provide clear direction to partner agencies.
• Assist in the seamless implementation of all integrated mass marketing campaign activities including Digital, Social, TV, Print, Radio, Out‑of‑Home, and In‑Store Signage.
• Advance campaign objectives by utilizing proven methods while demonstrating openness to innovation.
• Oversee the development and management of internal reviews for campaign collateral to maintain consistency and brand standards.
• Manage multiple projects simultaneously, navigating tight deadlines and shifting priorities.

What you bring:

• Over three years of marketing experience with a solid foundation in retail, loyalty or partnership sectors.
• More than three years of digital marketing expertise, encompassing email, web, social media, and mobile platforms.
• Proven track record in delivering omni‑and multi‑channel integrated campaigns at scale.
• Highly collaborative approach, able to work independently or as part of a team within flexible and dynamic environments.
• Excellent written and verbal communication abilities, strong problem‑solving skills, and exceptional attention to detail.
• Thrives in fast‑paced settings, adept at prioritizing multiple tasks and consistently meeting deadlines.

Salary range: $53,000 to $88,000 CAD Annual. Target salary: $60,000 to $70,000 CAD Annual.