Marketing Manager, GU Oncology

Johnson & Johnson; Toronto; On-site; CAD 80,000 - 120,000; Full time

Job summary

An innovative healthcare leader is seeking a Marketing Manager for GU Oncology in Toronto. This role is pivotal in transforming patient care through creative marketing strategies and collaborative teamwork. You will leverage insights to develop competitive strategies, manage marketing budgets, and lead impactful omnichannel campaigns targeting healthcare professionals. Join a diverse and inclusive team committed to making a difference in the healthcare landscape. If you are passionate about driving change and have a knack for engaging audiences, this opportunity is perfect for you. Be part of a company that values diversity and fosters a culture of belonging.

Qualifications

• 3+ years in product management or pharmaceutical commercial roles.
• Strong analytical skills to drive marketing strategies.

Responsibilities

• Develop and execute omnichannel marketing campaigns.
• Conduct market research to identify trends and insights.

Skills

Product Management

Pharmaceutical Commercial Experience

Market Data Analysis

Digital Marketing

Team Leadership

Communication Skills

Education

University Degree (Science or Business)

MBA

Tools

Digital Engagement Tools

Job description

Job Description - Marketing Manager, GU Oncology (2506232418W)

Johnson & Johnson Innovative Medicine is recruiting for a Marketing Manager, GU Oncology, located in Toronto, Ontario, Canada.

At Johnson & Johnson (J&J), we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.

For more than 130 years, diversity, equity & inclusion (DEI) has been a part of our cultural fabric at Johnson & Johnson and woven into how we do business every day. Our diverse workforce and culture of belonging accelerate innovation to solve the world’s most pressing healthcare challenges.

We know that the success of our business – and our ability to deliver meaningful solutions – depends on how well we understand and meet the diverse needs of the communities we serve. Which is why we foster a culture of inclusion and belonging where all perspectives, abilities and experiences are valued, and our people can reach their potential.

Are you a ground-breaking leader looking to craft and deliver innovative ways to transform care for patients with cancers in Canada? Are you passionate about healthcare, and have a dream to bring creative ideas and products to patients? If so, we are looking for YOU to join our team.

As the Marketing Manager, you will:

• Apply core marketing fundamentals to leverage insights and develop competitively differentiated strategies that will deliver strong business results and value within the GU Oncology market.
• Develop and monitor sales forecast and marketing budget.
• Conduct in-depth market research as well as internal and external stakeholder engagements to identify trends, competitive landscape, and customer insights specific to advancing GU oncology business.
• Design, execute, and lead omnichannel marketing campaigns, digital engagement tools and customized content strategies towards targeted healthcare professionals.
• Work compliantly and collaboratively with the Medical, Regulatory, Access and Sales Teams to lead the success of J&J Innovative Medicine portfolio.
• Analyze the effectiveness of marketing initiatives through metrics such as engagement, conversion rates, and sales performance, making data-driven adjustments as needed.

Qualifications

Education:

• University degree (science or business related) is required. MBA is preferred.

Experience and Skills:

Required:

• 3 or more years previous product management and/or pharmaceutical commercial experience.
• Demonstrate intellectual curiosity and innovative attitude, in developing and implementing breakthrough marketing strategies, aligned with business goals and compliance regulations.
• Proficient in analyzing market data, competitor activity, and customer insights to inform marketing strategies.
• Experience driving digital marketing and customer engagement tools and techniques, including content marketing.
• Experience working cross-functionally with sales, medical affairs, and regulatory teams to ensure alignment and execution of marketing initiatives.
• Ability to lead and inspire a team, fostering a collaborative and inclusive work environment.
• Strong verbal and written communication skills for effective messaging and engaging diverse audiences, including healthcare professionals and patients.
• Proven ability to manage multiple projects simultaneously with attention to detail and timeliness.

Preferred:

• English/French bilingualism is an asset.

Diversity and inclusion are central elements of the shared culture across the Johnson & Johnson Family of Companies. Attracting, developing and retaining a workforce that reflects the diversity of our customers and communities is essential to our success. We are committed to providing a respectful, inclusive and accessible work environment where all employees have the opportunity to achieve their potential.