Marketing Manager

Nuvollo Corp.; Toronto; On-site; CAD 90,000 - 130,000; Full time

Job summary

Nuvollo Corp. in Toronto is seeking a Marketing Manager to own the marketing function end-to-end and drive revenue growth.

This role is hands-on and revenue-focused, requiring you to create demand, generate qualified opportunities, and build a repeatable marketing engine that feeds the sales pipeline. You will lead integrated programs across email, digital advertising, content, events, ABM, and marketing automation with HubSpot, working closely with sales to align targets and measure impact on

Qualifications

• 5+ years of B2B marketing experience.
• Proven success generating qualified leads and pipeline growth.
• Hands-on experience with marketing automation platforms (e.g., HubSpot).
• Strong understanding of demand generation, lead nurturing, lead scoring, conversion optimization, and marketing analytics.

Responsibilities

• Own and execute Nuvollo's demand generation strategy.
• Create and optimize integrated campaigns across email, digital advertising, social media, webinars, events, outbound programs, and content marketing.
• Support ABM initiatives targeting strategic accounts and industry verticals.
• Partner with Sales to align initiatives with revenue goals and provide reporting on campaign performance.

Skills

Demand Generation

Lead Nurturing

Lead Scoring

Campaign Management

Analytics

Sales Alignment

B2B Marketing

Content Marketing

Tools

HubSpot

Google Analytics

Canva

Email Marketing Tools

Job description

Join Nuvollo and Build the Marketing Engine Behind Our Growth

Nuvollo is a rapidly growing provider of cloud ERP hosting, cybersecurity, managed IT, and consulting services. We help organizations achieve predictable performance through secure, business-critical technology solutions across North America. As we continue to scale, we're looking for a Marketing Manager to build and own our marketing function end-to-end.

This is not a traditional brand marketing role.

We're looking for a hands-on, revenue-focused marketer who can create demand, generate qualified opportunities, and build a repeatable marketing engine that directly contributes to business growth. Reporting to the VP of Sales, you'll have the opportunity to shape strategy while executing programs that make a measurable impact.

What You'll Do

• Own and execute Nuvollo's demand generation strategy.
• Generate a measurable flow of Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs).
• Create and optimize integrated campaigns across email, digital advertising, social media, webinars, events, outbound programs, and content marketing.
• Support Account-Based Marketing (ABM) initiatives targeting strategic accounts and industry verticals.

Build and Optimize Marketing Automation

• Leverage HubSpot to develop automated nurture campaigns, workflows, landing pages, lead scoring models, and reporting dashboards.
• Manage lead lifecycle programs that improve conversion rates and revenue performance.
• Use data and analytics to continuously improve campaign effectiveness and ROI.

Partner Closely with Sales

• Align marketing initiatives with revenue goals and pipeline targets.
• Collaborate with sales leadership on target account strategies, campaign execution, and demand creation.
• Provide clear reporting on campaign performance, lead generation, and pipeline contribution.

Elevate the Brand

• Manage content creation, digital marketing initiatives, webinars, events, and partner co-marketing activities.
• Design lightweight marketing assets using Canva or similar tools.
• Leverage AI-powered tools to improve efficiency across content creation, campaign execution, and analytics.

What We're Looking For

Required Experience

• 5+ years of B2B marketing experience.
• Proven success generating qualified leads and pipeline growth.
• Hands‑on experience with HubSpot or similar marketing automation platforms.
• Strong understanding of demand generation, lead nurturing, lead scoring, conversion optimization, and marketing analytics.
• Experience collaborating with sales teams in a revenue-driven environment.
• Background in technology, managed services, cloud, cybersecurity, SaaS, or related B2B industries is strongly preferred.

Preferred Qualifications

• Experience with MDF programs, vendor co-marketing, and partner portals.
• Familiarity with AI, cybersecurity, networking, cloud, or infrastructure solutions.
• HubSpot, Google Analytics, or similar certifications.
• MBA is considered an asset.

Why Join Nuvollo?

• Own the marketing function and make a direct impact on company growth
• Work alongside executive leadership and sales leadership
• Build and scale a modern, AI-enabled marketing engine
• Join a fast-growing technology organization with ambitious growth plans across North America
• Opportunity to shape brand visibility, pipeline generation, and go-to-market strategy