Marketing Manager

Live Nation Canada, Inc.; Ottawa; On-site; CAD 45,000 - 70,000; Full time

Job summary

A leading company in the entertainment sector is seeking a Marketing Manager to oversee the marketing of concerts and festivals in the Ottawa region. The role involves coordinating events, managing partnerships, and implementing diverse marketing strategies. Ideal candidates will possess strong communication skills, a marketing degree, and a passion for music.

Benefits

Medical, Dental, and Vision insurance

Paid time off and sick leave

RRSP with company match

Tuition reimbursement

Free concert tickets

Qualifications

• Minimum 5 years of experience in marketing or the music industry.
• Strong understanding of advertising and promotional principles.
• Ability to work evenings, weekends, and travel as needed.

Responsibilities

• Coordinate marketing of concerts, festivals, and events.
• Develop and maintain relationships with clients and partners.
• Manage marketing campaigns for promotions and advertisements.

Skills

Communication

Relationship Management

Creative Thinking

Social Media Knowledge

Education

Bachelor’s degree in Marketing or related field

Job description

As part of the Marketing and Festival teams, you will oversee all aspects of the marketing of concerts, festivals, and events for the Ottawa region, with a strong focus on promotions and relationship management.

Responsibilities

1. Coordinate the execution of festivals, concerts, and events, both self-promoted and partnered, as assigned.
2. Develop and maintain positive relationships with partners, clients, media, and industry professionals.
3. Negotiate, develop, and implement marketing plans in collaboration with our Advertising Services department and external/internal partners.
4. Create, manage, and coordinate marketing campaigns for paid, organic, and promotional purposes.
5. Negotiate and execute promotional initiatives with media and sponsors; assist during events and festivals.
6. Coordinate advertising initiatives and publicity strategies for live events.
7. Work with partners on sales timelines and budgets.
8. Oversee media and marketing elements on-site during festivals and events.
9. Assist with publicity strategies in partnership with the Communications team.
10. Develop and implement social media marketing plans alongside traditional media promotions.
11. Collaborate with team members to develop pitches for artists and partners.
12. Participate in special event projects and perform other duties as required.

What This Person Will Bring

• A minimum of 5 years of experience in marketing or the music industry.
• Bachelor’s degree in Marketing or related field, or equivalent experience.
• Understanding of advertising and promotional principles.
• Effective listening, understanding, and communication skills.
• Ability to build and maintain professional relationships.
• Knowledge of social media best practices.
• Ability to follow directions and show initiative.
• Creative thinking and self-motivation.
• Interest in various music genres and live events.
• Availability to work evenings, weekends, and travel as needed.
• A positive attitude with integrity, confidentiality, and discretion.
• Ability to work well within a team environment.

Benefits & Perks

Our benefits are based on six pillars:

• Health: Medical, Dental, Vision, Employee Assistance Programs.
• Self: Paid time off, holiday closures, sick leave, free concert tickets.
• Wealth: RRSP with company match, Stock Program Reimbursement.
• Family: Parental support, caregiver leave, baby bonus, infertility support.
• Career: Tuition reimbursement, growth programs, training.
• Others: Volunteer leave, crowdfunding network, gender reassignment support.

Physical Requirements / Work Environment

Sitting for extended periods, walking and standing, occasional movement, operating computers, lifting up to 10 pounds, typical office environment conditions.