Marketing Manager

Regal Rexnord; City of Langley; On-site; CAD 80,000 - 110,000; Full time

Job summary

Join a leading global industrial manufacturer as a Divisional Marketing Manager. You will drive marketing initiatives for two business units, leading strategic planning and execution to enhance brand presence and foster growth across North America. This role requires a strong background in B2B marketing and leadership experience.

Qualifications

• Minimum of 5 years of progressive marketing experience.
• Proven track record in B2B industrial marketing, preferably in power management.
• Experience managing multi-site teams and complex marketing budgets.

Responsibilities

• Develop and implement divisional marketing strategies.
• Lead marketing planning and budget allocation.
• Drive digital transformation and marketing automation initiatives.

Skills

Strategic planning

Leadership

Digital marketing

Brand management

Market research

Education

Bachelor's degree in marketing or business administration

Tools

CRM systems

Marketing automation platforms

Job description

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Power Management division (a part of Regal Rexnord company) is a growing organization with sites across Canada, USA, and Mexico. It consists of two business units – Thomson Power Systems and Marathon Special Products. We are currently seeking a strategic and dynamic Divisional Marketing Manager to lead marketing initiatives across both business units. As a Divisional Marketing Manager, you will play a pivotal role in developing and executing comprehensive marketing strategies to drive growth and enhance brand presence across North America.

Responsibilities

Strategic Leadership:

• Develop and implement divisional marketing strategies aligned with overall business objectives for both Thomson Power Systems and Marathon Special Products
• Lead marketing planning and budget allocation across multiple sites and business units
• Establish marketing performance metrics and reporting systems for divisional leadership
• Drive digital transformation and marketing automation initiatives
• Cross-functional Management:
• Partner with BU Leaders and sales teams to develop market-specific strategies
• Collaborate with corporate marketing to ensure brand consistency while meeting divisional needs
• Coordinate with product development teams on go-to-market strategies for new products

Operational Excellence:

• Oversee website management and digital presence for both business units
• Build and manage an annual marketing plan including trade shows, events, and campaigns
• Review and update existing marketing collateral and identify new collateral needed to support sales team
• Ensure all marketing materials meet corporate brand standards and regulatory requirements
• Manage divisional marketing budget and optimize resource allocation
• Drive brand awareness and generate leads through digital marketing campaigns
• Lead market research initiatives to identify growth opportunities
• Direct Voice of Customer (VOC) programs across North America
• Provide strategic insights to executive leadership on market trends and opportunities

Required Education, Experience and Skills:

• Bachelor's degree in marketing, business administration, or related field
• 5 years of progressive marketing experience
• Leadership experience preferred
• Experience in power management is preferred
• Experience managing multi-site teams and complex marketing budgets
• Proven track record in B2B industrial marketing, preferably in power management or related industries
• Strong strategic planning and execution capabilities
• Advanced proficiency in marketing automation platforms, CRM systems, and analytics tools
• Experience managing agency relationships and external vendors
• Demonstrated success in leading cross-functional initiatives
• Excellent leadership and team development skills
• Strong executive presence and communication skills

Travel:

• Ability to travel up to 30% within North America

About Regal Rexnord

Regal Rexnord is a publicly held global industrial manufacturer with 30,000 associates around the world who help create a better tomorrow by providing sustainable solutions that power, transmit and control motion. The Company’s electric motors and air moving subsystems provide the power to create motion. A portfolio of highly engineered power transmission components and subsystems efficiently transmits motion to power industrial applications. The Company’s automation offering, comprised of controls, actuators, drives, and precision motors, controls motion in applications ranging from factory automation to precision control in surgical tools.

The Company’s end markets benefit from meaningful secular demand tailwinds, and include factory automation, food & beverage, aerospace, medical, data center, warehouse, alternative energy, residential and commercial buildings, general industrial, construction, metals and mining, and agriculture.

Regal Rexnord is comprised of three operating segments: Industrial Powertrain Solutions, Power Efficiency Solutions, and Automation & Motion Control. Regal Rexnord has offices and manufacturing, sales and service facilities worldwide. For more information, including a copy of our Sustainability Report, visit RegalRexnord.com

Notification to Agencies: Please note that Regal Rexnord Corporation and its affiliates and subsidiaries ("Regal Rexnord") do not accept unsolicited resumes or calls from third-party recruiters or employment agencies. In the absence of a signed Master Service Agreement or similar contract and approval from HR to submit resumes for a specific requisition, Regal Rexnord will not consider or approve payment to any third-parties for hires made.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Electric Power Transmission, Control, and Distribution

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