Marketing Director

Altis Recruitment; Toronto; Hybrid; CAD 90,000 - 120,000; Full time

Job summary

A leading company in the entertainment space is seeking a permanent Director of Marketing Delivery in Toronto. The role involves overseeing marketing campaigns across various channels and improving processes through data management and automation, offering a hybrid working environment with generous benefits.

Benefits

Full benefits package

Bonus structure

4 weeks of vacation

RSP contributions

Qualifications

• 8+ years in CRM, digital marketing, or campaign operations.
• 3+ years in a leadership role.
• Hands-on experience with marketing technology.

Responsibilities

• Oversee a team of 4 direct reports.
• Lead the execution of CRM campaigns across digital channels.
• Streamline campaign workflows to enhance personalization.

Skills

Leadership

Project Management

Communication

Marketing Technology

Data Management

Education

Bachelor’s degree in Marketing or Business

Tools

Salesforce Marketing Cloud

Marketing Automation Tools

Job description

Our client in the entertainment space is looking for a permanent Director of Marketing Delivery to join their team in Toronto.

The Director, Marketing Delivery is responsible for turning marketing strategies into well-executed campaigns across email, SMS, mobile, web, and app channels. This role oversees the team handling campaign execution, marketing data, automation tools, and loyalty program offers.

This position requires strong leadership, a solid understanding of marketing technology and data, and a focus on improving processes through automation. This is a hybrid role, requiring 2–3 days in the office per week, and it offers a full benefits package, bonus structure, 4 weeks of vacation, RSP contributions, and more!

Roles and Responsibilities

• Oversee a team of 4 direct reports, including Managers.
• Lead the execution of CRM campaigns across all digital channels, ensuring accuracy, timeliness, and quality.
• Streamline campaign workflows to support personalization and reduce manual work.
• Ensure marketing data is available and usable by working closely with data and tech teams.
• Oversee the use of marketing tools and explore automation and AI to improve efficiency.
• Manage the execution of loyalty offers, ensuring they align with campaign goals and are properly tracked.
• Lead teams across marketing operations, digital delivery, and loyalty offers.
• Collaborate with cross-functional teams to align campaign delivery with business objectives.

Qualifications and Skills

• Bachelor’s degree in Marketing or Business
• 8+ years in CRM, digital marketing, or campaign operations, including 3+ years in a leadership role
• Hands-on experience with Salesforce Marketing Cloud and related tools
• Strong understanding of loyalty programs and offer management platforms
• Experience with marketing automation, AI tools, and MarTech platforms
• Excellent project management, communication, and leadership skills