Manager - Public Relations and Strategic Communications

MHIRJ; Boisbriand; On-site; CAD 90,000 - 120,000; Full time

Benefits offered by this job

Health, dental, vision insurance

Annual leave bank

Annual bonus plan

Retirement savings plan

Employee discounts

Job summary

MHIRJ is seeking a results-driven Public Relations and Strategic Communications Manager to lead its communications and public relations activities. Reporting to the Director of Brand, Communications and Government Affairs, this role will shape messaging, build media relationships, and amplify the company’s voice across markets in Canada and the United States.

You will develop proactive PR programs, manage external communications, and oversee internal communications to support alignment with CSR

Qualifications

• Strong media relations network and ability to generate compelling media stories.
• Crisis management experience with calm, decisive action.
• Proven leadership of communications teams and cross-functional collaboration.
• Excellent written and oral communication skills in English (and French beneficial).

Responsibilities

• Lead proactive PR strategy in key markets and align with business goals.
• Oversee external communications, media relations, and PR events to boost visibility and credibility.
• Manage social media strategy across platforms and measure impact.
• Develop thought leadership programs and enhance corporate storytelling.

Skills

Media relations

Crisis management

Stakeholder engagement

Strategic communications

Team leadership

Storytelling

Internal communications

Social media governance

Job description

MHIRJ is the merger of two important heritages: Mitsubishi Heavy Industries (MHI) and the CRJ Series program. We provide comprehensive operational, engineering and customer support solutions, including maintenance, refurbishment, technical publications, marketing and sales activities for the global regional aircraft industry. We are looking for a Public Relations and Strategic Communications Manager to join our ranks!

Position Summary

We are looking for a results-driven Public Relations and Strategic Communications Manager to lead MHIRJ's communications and public relations activities. Reporting to the Director of Brand, Communications and Government Affairs, this person will play a key role in developing impactful messaging, strengthening relationships with media and stakeholders, developing internal communications, and amplifying the company's voice.

Your contribution as a Public Relations and Strategic Communications Manager:

• Develop and drive the company's proactive public relations strategy in key markets, aligning media activities with business goals and growth priorities.
• Lead all external communications, media relations, and PR event planning to enhance brand visibility, credibility, and reputation.
• Oversee strategy and execution across various social media platforms.
• Identify, design, and implement high-impact media opportunities, announcements, thought leadership initiatives, and corporate storytelling.
• Position the company's leaders and experts as recognized authorities in the aerospace industry through strategic thought leadership programs.
• Build and maintain strong relationships with key media, journalists, influencers, industry associations, and external stakeholders in Canada and the United States.
• Lead internal communications and employee engagement initiatives to support organizational alignment, corporate culture, and corporate social responsibility (CSR) objectives.
• Collaborate with business leaders and cross-functional teams to develop impactful narratives showcasing company achievements, customer successes, innovation, and industry trends.
• Support integrated communication campaigns by ensuring the alignment of public relations activities with digital communications, social media, marketing, and corporate branding initiatives.
• Monitor industry developments, emerging trends, and opportunities for media responsiveness ("newsjacking") to increase the organization's visibility and positioning as a thought leader.
• Manage media databases, media coverage tracking systems, and accountability tools to measure the performance of earned media and stakeholder engagement.
• Establish, track, and communicate key performance indicators (KPIs) in communications and public relations, providing management with actionable recommendations and analyses.
• Develop and continuously improve communications processes, governance, and working methods to increase team efficiency and operational excellence.
• Lead the development of key messages, communication plans, media materials, press releases, executive communications, as well as crisis and reputation management initiatives.
• Support strategic public affairs by deploying integrated communication programs that contribute to the achievement of business and stakeholder objectives.
• Excellent oral and written communication skills.
• Ability to work effectively in a dynamic, fast-paced, and sometimes demanding environment.

Here is what is needed to succeed:

• 5 to 7 years in a team management role is an asset
• Strong expertise in media relations, with a solid network of contacts in traditional and digital media, as well as a proven ability to identify elements that make a compelling media story.
• Ability to plan and execute proactive press projects, such as data-driven campaigns or approaches (e.g., trend report, press tour, partnership).
• Calm and effective in crisis situations, with an ability to quickly adapt action plans.
• Excellent organizational skills and great attention to detail.
• Excellent time management skills and demonstrated ability to meet deadlines.
• Strong analytical and problem-solving skills.
• Ability to prioritize and delegate tasks when required.
• Excellent relationship-building, influencing, and collaboration skills, with the ability to mobilize key internal and external stakeholders, foster cross-functional alignment, and promote a culture of collaboration rather than working in silos.
• English is required for the position as the selected person will regularly communicate with colleagues, clients, or partners located outside of Quebec.

Why join us?

Are you passionate about aviation? Are you eager to make a significant impact on clients? Do you aspire to a fulfilling career as a Public Relations and Strategic Communications Manager? If so, you are in the right place. At MHIRJ, we recognize and appreciate your contribution to our unified team. We live by our values and embody our behaviors that drive our success. Take flight with a team that shares your passion and supports you along your journey. Let's fly together at MHIRJ!

Nous offrons des avantages complets pour vous et votre famille, ainsi que de nombreuses d'evolution de carriere:

• Competitive health, dental and vision insurance
• Annual leave bank
• Competitive compensation and annual bonus plan
• Retirement savings plans
• Employee discounts and much more!