Manager, B2B Social

dentsu; Toronto; On-site; CAD 85,000 - 95,000; Full time

Job summary

A leading B2B marketing firm seeks a strong marketer to manage social media campaigns. The role involves creating and executing strategies to enhance brand awareness and generate leads. Candidates should have at least 5 years of experience, a relevant degree, and excellent communication skills.

Benefits

Medical benefits

Dental benefits

RRSP

Paid time off

Qualifications

• At least 5 years of experience in social/digital campaign planning.
• Creative thinking applied to B2B marketing campaigns and events.
• Exceptional written and verbal communication skills.

Responsibilities

• Create, manage, execute, and measure social campaigns to boost brand awareness.
• Develop a comprehensive campaign measurement strategy.
• Oversee social media strategy and execution.

Skills

Creative thinking

Excellent communication skills

Organizational skills

Attention to detail

Campaign execution

Education

Bachelor’s degree in Marketing, Communications, Public Relations, or equivalent

Tools

Google Analytics

LinkedIn Marketing

Meta

Marketing automation tools

Microsoft Office

Job description

Our mission is to drive business performance by using data to create personalized and connected experiences that deliver transformative outcomes. We focus on helping our clients meet their quantifiable business goals consistently across all markets. Our expertise spans from content optimization to enhancing daily media channel performance and maximizing visibility on eCommerce platforms.

We are seeking a strong B2B marketer to join our team and manage social media campaigns for our expanding B2B media practice.

About us : dentsu B2B is a specialized, award-winning B2B group within dentsu with 20 years of heritage. Join over 1000 global B2B specialists to develop bespoke solutions and partnerships. Our unique perspective on B2B is highlighted by The Superpowers Index, an annual survey of B2B buyer behavior.

About you : You excel at campaign execution with creativity and enjoy supporting your team and sales colleagues. You are always seeking innovative ways to enhance our social media efforts.

We seek a self-motivated, highly detail-oriented, and creative thinker. Someone proficient in taking a campaign from conception through planning, execution, and measurement to create memorable and impactful B2B marketing. Excellent communication and interpersonal skills are essential, as this is a highly collaborative and visible role. The position primarily targets the US market, with collaboration with the Canadian team. This role reports to the Director of Platforms and Performance.

Responsibilities :

• Create, manage, execute, and measure social campaigns to boost brand awareness and generate leads.
• Develop a comprehensive campaign measurement strategy to track success and communicate results to stakeholders.
• Oversee social media strategy and execution, including paid campaigns on platforms like LinkedIn and Meta.
• Collaborate with clients and colleagues to create campaigns and events that promote services and products.
• Coordinate with creative teams to develop collateral supporting campaigns.
• Manage a portion of the overall media budget.
• Ensure effective communication with colleagues and clients.
• Perform additional functions related to media activation.

Qualifications & Experience :

• At least 5 years of experience in social/digital campaign planning.
• Bachelor’s degree in Marketing, Communications, Public Relations, or equivalent.
• Creative thinking applied to B2B marketing campaigns and events.
• Exceptional written and verbal communication skills.
• Ability to manage multiple projects simultaneously.
• Meticulous attention to detail and excellent organizational skills.
• Ability to collaborate across teams and levels.
• Proficiency in Microsoft Office (Outlook, Word, PowerPoint, Excel).
• Experience with Google Analytics, LinkedIn Marketing, Meta, and marketing automation tools is preferred.

Additional information :

The salary range for this position is $85k-$95k, based on experience, knowledge, and skills. Benefits include medical, dental, RRSP, paid time off, and more.

We value diverse backgrounds and perspectives, fostering a creative work environment that delivers better results. We are committed to accessibility and encourage candidates of all ability levels to apply. Please contact us if you require accommodations during the application process.

LIDM1

Location : Toronto

Brand : Dentsu Media

Time Type : Full-time

Contract Type : Permanent

Required Experience : Manager

Key Skills : Motivational Interviewing, Acute Care, Crisis Intervention, Behavioral Health, Intake Experience, Hospice Care, Case Management, Home Care, Child Welfare, Experience with Children, Social Work, Addiction Counseling

Employment Type : Full-Time

Experience : years

Vacancy : 1

Monthly Salary : 85 - 95

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