Loyalty Analytics Intern – January 2027 (4, 8, or 12-Month Term)

Parkland; Calgary; On-site; CAD 28,000 - 36,000; Full time

Job summary

Parkland is a leading international fuel supplier and community enabler serving customers across 26 countries. The Loyalty Analytics Intern will support the Loyalty team in analyzing campaign performance, generating customer insights, and aiding data-driven decisions.

The role includes campaign assessment, KPI reporting, and segmentation analysis to optimize loyalty offers and engagement strategies. Starting January 2027, terms can be 4, 8, or 12 months.

Qualifications

• Enrolled in a Canadian post-secondary program in Business Analytics, Economics, Commerce, Mathematics, or related field.
• Preference for 2nd–4th year with one term remaining after this work term.
• Strong analytical mindset and ability to translate data into insights.

Responsibilities

• Assist with campaign and offer performance analysis to measure effectiveness and identify optimization opportunities.
• Document campaign performance results and consolidate learnings into a campaign playbook for future strategies.
• Support A/B testing for offers, messaging, and customer engagement.
• Contribute to customer segmentation by analyzing behavioral patterns within loyalty groups.
• Prepare KPI updates for management and executives.
• Identify statistical patterns using Excel, SQL, PowerBI and Tableau.
• Assist with ad-hoc data analysis requests across Loyalty, Marketing, and Retail units.
• Collaborate with marketing, loyalty, and analytics teams to translate insights into actions.

Skills

Analytical mindset

Advanced Excel

PowerPoint

Communication

Interpersonal skills

Team collaboration

Leadership

Attention to detail

Problem solving

Presentation skills

Education

Business Analytics or related field

Currently enrolled in a Canadian post-secondary institution

Tools

SQL

PowerBI

Tableau

Excel

Job description

Loyalty Analytics Intern – January 2027 (4, 8, or 12-Month Term)

Parkland is a leading international fuel supplier, convenience store operator, and community enabler, serving diverse customers across 26 countries.

The Loyalty Analytics Intern will support the Loyalty team in analyzing campaign and program performance, generating customer insights, and supporting data-driven decision making. During this work term, the student will assist with campaign assessment, KPI reporting, and segmentation analysis to help optimize loyalty offers and engagement strategies.

As of November 1, 2025, Sunoco LP has successfully completed its acquisition of Parkland Corporation. For more information, please visit www.sunocolp.com .

Sunoco LP is a leading energy infrastructure and fuel distribution master limited partnership operating across 32 countries and territories in North America, the Greater Caribbean, and Europe. The Partnership’s midstream operations include an extensive network of approximately 14,000 miles of pipeline and over 160 terminals. This critical infrastructure complements the Partnership’s fuel distribution operations, which distribute over 15 billion gallons annually to approximately 11,000 Sunoco and partner-branded retail locations, as well as independent dealers and commercial customers.

At Sunoco, we take great pride in what we do and wholeheartedly believe our employees drive success for our company and our customers. We are always looking for the best and brightest talent and are committed to making your job a challenging and rewarding experience.

Starting Salary: $20.00-$26.00/hour

The Opportunity:

The Loyalty Analytics Intern will support the Loyalty team in analyzing campaign and program performance, generating customer insights, and supporting data-driven decision making. During this work term, the student will assist with campaign assessment, KPI reporting, and segmentation analysis to help optimize loyalty offers and engagement strategies.

Responsibilities:

• Assist with campaign and offer performance analysis to measure effectiveness and identify optimization opportunities.
• Document campaign performance results and consolidate key learnings into a campaign playbook to inform future marketing strategies.
• Support A/B testing initiatives for offers, messaging, and customer engagement strategies.
• Contribute to customer segmentation and profiling by analyzing behavioral patterns within loyalty member groups.
• Prepare program and customer KPI updates for management and executive audiences.
• Identify statistical patterns and insights in data using analytics tools such as Excel, SQL, PowerBI and Tableau.
• Support ad-hoc data analysis requests from Loyalty, Marketing, and Retail business units.
• Work collaboratively with marketing, loyalty, and analytics teams to ensure insights translate into clear recommendations and business actions.

Education:

• Currently enrolled in a Canadian post-secondary institution and pursuing a degree in Business Analytics, Economics, Commerce, Mathematics, or a related discipline.
• Preference will be given to students in their 2nd, 3rd, or 4th year of study with one academic term remaining following the completion of the work term.

Requirements:

• Available for a 4, 8, or 12-month work term beginning in January 2027.
• Strong analytical mindset with the ability to translate data into meaningful business insights.
• Advanced Excel skills and familiarity with data analysis techniques.
• Basic experience with SQL or data querying is considered an asset.
• Experience with data visualization tools such as Tableau or PowerBI is an asset.
• Ability to create clear and visually effective presentations using PowerPoint.
• Strong attention to detail, organization, and problem-solving skills.
• Excellent communication and interpersonal skills, with the ability to collaborate across teams.
• Demonstrated leadership through academic, internship, or extracurricular experience.
• Ability to work in a fast-paced and collaborative environment.

Humble. Hungry. Smart. Does this sound like you?

Do others describe you as being a down-to-earth achiever? Someone who thinks outside the box and always strives to do more than what is required? Someone who sees the bigger picture? You sound brilliant to work with!

We are committed to providing equal opportunities to all applicants. If you require accommodation due to a disability, you will have an opportunity to notify us when scheduling your interview.

We are an equal opportunity employer and encourage applications from all qualified individuals. Our ability to work as one team across Canada, the United States, and the Caribbean is foundational to our success. We show up as our authentic selves each day and create space for one another’s unique contributions.

We respect the diverse cultures, traditions, and perspectives of Indigenous Peoples and seek to achieve equitable partnerships and opportunities with Indigenous communities.

The Fine Print:

Candidates must be legally eligible to work in the country in which they applied. Regrettably, we are unable to sponsor employment visas at this time.

Final candidates will be required to undergo a confidential pre-employment background check, including but not limited to educational, criminal, credit, drug and alcohol, and/or fitness for duty testing.