Lifecycle Marketing Manager- Future Opening (Remote Canada)

Directive; Vancouver; Remote; CAD 70,000 - 100,000; Full time

Job summary

Directive is seeking a Lifecycle Marketing Manager for a future opportunity, offering a remote position within Canada. The ideal candidate will manage client marketing strategies, focusing on lifecycle marketing while collaborating with cross-functional teams to drive impactful results in B2B tech and SaaS marketing.

Qualifications

• Experience in lifecycle marketing or email marketing.
• Strong understanding of marketing automation platforms.
• Excellent communication and client management skills.

Responsibilities

• Manage client lifecycle marketing strategies and campaigns.
• Develop customer journey initiatives.
• Analyze campaign performance and report insights.

Skills

Lifecycle marketing

Email marketing

Client management

Marketing automation tools

Analytical skills

Communication

Job description

Lifecycle Marketing Manager - Future Opening (Remote Canada)

Join us at Directive as we seek a Lifecycle Marketing Manager for a future opportunity. This role is remote within Canada.

Overview

At Directive, we specialize in solving complex performance marketing challenges for SaaS companies. We partner with clients who share our values and prioritize strategic goals.

We are looking for talented professionals who excel in search visibility strategies, content development, and delivering value to audiences. If you thrive in fast-paced environments, are analytics and storytelling obsessed, and eager to make an impact in B2B tech and SaaS marketing, we want to connect with you!

The role involves managing client marketing initiatives, focusing on lifecycle marketing, and working closely with our team to drive results.

Responsibilities

• Manage client lifecycle marketing strategies and campaigns
• Develop and optimize customer journey initiatives
• Collaborate with cross-functional teams to ensure campaign success
• Analyze campaign performance and report insights
• Stay updated with industry best practices and tools

Qualifications

• Experience in lifecycle marketing, email marketing, or related fields
• Strong understanding of marketing automation tools and platforms
• Excellent communication and client management skills
• Ability to work independently in a remote setting

Additional Information

This is a future opening; applications are being collected for potential openings. The position is full-time, remote within Canada, and offers competitive benefits.

We are committed to diversity and inclusion and welcome applicants of all backgrounds.