Junior Strategist

Publicis Groupe Holdings B.V; Toronto; On-site; CAD 58,000 - 65,000; Full time

Job summary

Leo Burnett Toronto is seeking a curious, ambitious Junior Strategist to join our Strategy team. You’ll work alongside experienced strategists, creatives and business leads to help uncover insights, shape strategic thinking, and contribute to breakthrough ideas.

This entry-level role is ideal for someone early in their career who loves researching people, brands and culture. You’ll develop audience profiles, participate in workshops, and present findings with clarity to help our clients move

Qualifications

• 0-2 years of experience in strategy, marketing, research, communications, consulting, or related field.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to synthesize information and identify meaningful patterns.
• Proficiency with PowerPoint and Microsoft Office tools.
• Experience with research platforms, social listening tools, or analytics tools is a plus.

Responsibilities

• Support qualitative and quantitative research to uncover consumer, category, and cultural insights.
• Support the development of audience profiles, trend reports, competitive audits, and market analyses.
• Monitor cultural conversations, emerging behaviours, and media trends to identify opportunities for brands.
• Help transform research findings into actionable insights that inspire creative thinking.
• Support strategists in developing communications and brand strategies across a variety of clients.
• Assist in reviewing client briefs and identifying underlying business and communications challenges.
• Participate in brainstorming sessions and strategic workshops.
• Evaluate creative work against the agreed strategy and provide thoughtful feedback.
• Champion the consumer perspective in conversations and presentations.
• Assist in preparing presentations, reports, and workshop materials.
• Contribute to internal and client-facing strategic documents.
• Support the team in presenting findings and recommendations with clarity and confidence.
• Share interesting trends, articles, case studies, and inspiration with the broader team.

Skills

Analytical thinking

Communication

Research

Tools

PowerPoint

Microsoft Office

Job description

Company description

We’re a creative consultancy. That means we put creativity at the center of all our thinking—be it strategic consulting, design and advertising or product and service design. If you believe in the power of creativity to transform how people think and behave, you’re in the right place.

Overview

About Us

We’re a creative consultancy. That means we put creativity at the center of all our thinking—be it strategic consulting, design and advertising or product and service design. If you believe in the power of creativity to transform how people think and behave, you’re in the right place.

The Role:

Leo Toronto is looking for a curious, ambitious, and culturally connected Junior Strategist to join our Strategy team. This role is ideal for someone early in their career who is passionate about understanding people, brands, and culture. You’ll work alongside experienced strategists, creatives, and business leads to help uncover insights, shape strategic thinking, and contribute to the development of breakthrough creative ideas. You are someone who asks great questions, loves digging into research, spots cultural trends before others do, and believes that creativity can solve real business problems.

Responsibilities

How You Create Impact — Key Responsibilities

• Support qualitative and quantitative research to uncover consumer, category, and cultural insights.
• Support the development of audience profiles, trend reports, competitive audits, and market analyses.
• Monitor cultural conversations, emerging behaviours, and media trends to identify opportunities for brands.
• Help transform research findings into actionable insights that inspire creative thinking.
• Support strategists in developing communications and brand strategies across a variety of clients.
• Assist in reviewing client briefs and identifying the underlying business and communications challenges.
• Participate in brainstorming sessions and strategic workshops.
• Evaluate creative work against the agreed strategy and provide thoughtful feedback.
• Champion the consumer perspective in conversations and presentations.
• Assist in preparing presentations, reports, and workshop materials.
• Contribute to internal and client-facing strategic documents.
• Support the team in presenting findings and recommendations with clarity and confidence.
• Share interesting trends, articles, case studies, and inspiration with the broader team.

Qualifications

The Knowledge and Experience You Bring

• 0-2 years of experience in strategy, marketing, research, communications, consulting, or a related field.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to synthesize information and identify meaningful patterns.
• Proficiency with PowerPoint and Microsoft Office tools.
• Experience with research platforms, social listening tools, or analytics tools is considered an asset.

Why This Role Matters

Our work is world-class — now we need the world to see it. This role will help Leo Toronto amplify its creative reputation, strengthen its industry presence, and build the momentum that drives awards, growth and long‑term cultural impact.

Additional information

Leo Burnett Toronto is an equal opportunity employer with a strong commitment to diversity and inclusion. Drawing on valuable perspectives and insights from our unique workforce allows us to continue sharing our best work with the world. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request.

Transparency matters to us. The salary range for this position is CAD $58,000 - $65,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human