Intermediate Product Designer

Trophi AI; San Juan de Terranova; Hybrid; CAD 90,000 - 120,000; Full time

Job summary

Trophi AI, a startup focused on AI-powered coaching for gamers, is seeking a Product Designer to turn ambiguity into clear, intuitive experiences. You will work hands-on with product and engineering teams to ship features quickly, focusing on craft rather than management.

From live sim racing to Rocket League contexts, you’ll design flows and components, contribute to a design system, and validate UI in live game environments, balancing qualitative insights with data-driven decisions.

Qualifications

• 3+ years designing software products (B2C, B2B2C a plus).
• Proficiency in Figma and prototyping tools; integrating AI in workflow.
• Ability to balance qualitative research with quantitative data.
• Experience using design systems to scale work.

Responsibilities

• Design end-to-end flows from rough sketches to polished prototypes and components.
• Create cohesive UX flows for activation, onboarding, and first-session clarity.
• Collaborate with research, product, and data science teams on usability tests.
• Adapt winning game design patterns to new verticals.
• Work with engineers to ensure designs are implemented to a high standard.

Skills

Figma

Prototyping

AI in workflow

Data-informed design

Design systems

Effective communication

Job description

What we’re doing

We’re building the AI powered coaching platform that transforms how gamers learn, compete, and win. Backed by a16z, we’re already live in 5 titles with 100K+ users and rapidly expanding into new games and beyond our own app to power coaching for major partners in fitness, wearables, AR/VR, and even aviation.

The design team plays a significant role at trophi.ai. We don't just build our own interface, we design "plug and play" coaching experiences that live inside our partners' ecosystems.

As a Product Designer, you will work hands-on to turn ambiguity into clear, intuitive experiences. You will partner closely with product and engineering teams to ship features quickly. Instead of managing others, your focus will be on craft: execute high-quality flows that might live in a mobile app, a post-session report, or an overlay in a simulator and designs that help users master complex skills, from landing a plane to perfecting a golf swing.

Things you’ll do

• Execute end-to-end design and take projects from requirements and rough sketches to polished prototypes, embeddable UI components and SDKs.
• Create cohesive UX flows that drive core business outcomes, specifically focusing on activation, onboarding, and first-session clarity.
• Collaborate on research and
  support product and data science teams in running usability tests, interpreting funnels, and using those insights to iterate on your designs.
• Take the winning patterns we’ve built for games and adapt them for new verticals.
• Utilize and expand our existing design system to ensure speed and consistency across all surfaces.
• Work side-by-side with engineers to ensure your designs are implemented to a high standard.
• Proactively find opportunities to smooth out friction points in the user journey.
• Use our products inside real games (starting with sim racing and Rocket League) to validate how your UI feels in a live gaming environment.
• Immerse yourself in the problem space to truly understand what the gamer needs.

Skills you’ll bring

• 3+ years of experience designing software products (B2C, B2B2C a plus)
• Proficiency in Figma and prototyping tools, including implementing AI in your workflow
• Interest in how data informs design. You are eager to learn how to balance qualitative research with quantitative insights.
• Understanding how to use components and styles to work efficiently, even if you aren't building the system from scratch.
• You are comfortable with ambiguity and fast changes. You are resourceful (perhaps leveraging AI in your own workflows) and don’t need a perfectly clear path to get started.
• You can explain your design rationale clearly to engineers and product managers.
• A genuine interest in gaming, AI, or coaching.

You WILL NOT enjoy this role if

• You don’t like to make judgment calls and iterate as you go.
• You prefer slow, methodical processes. We ship fast. If you struggle when requirements change mid-sprint, this will be stressful.
• You need a large team to hide behind. This is a high-ownership IC role. Even as a junior/mid-level designer, you are responsible for your output.
• You need step-step instructions. We will support you, but we expect you to propose solutions rather than waiting to be told exactly what to draw.

About us

Founded in St. John's, NL, trophi.ai is building industry-leading technology in eRacing and eSports. Today, we’re focused on AI coaching for gaming (F1 Series, Rocket League, Assetto Corsa, iRacing, etc.), and more, but our ambition is to build AI coaching for all sports, eSports and the real world, and help over a billion people realize their potential. Raised $12M from Tier 1 VCs such as Calm Ventures, and A16z

If you're looking to work at a disruptive company and fundamentally change the future of sports and performance, welcome to trophi.ai.