Hybrid PRO Marketing Specialist: Dealer Engagement & Growth

Home Hardware; St. Jacobs; Hybrid; CAD 58,000 - 76,000; Full time

Benefits offered by this job

Annual bonus

Benefits package

Pension plan with company match

RRSP program

Store discount at Home Hardware St.Jac

Insurance discounts

Vacation time

Personal and sick leave

Employee discounts

Job summary

Home Hardware is seeking a PRO Marketing Specialist to coordinate PRO Shows/Roadshows and support all PRO Marketing efforts. You will work under the PRO Marketing Manager to serve dealers and expand PRO engagement and eCommerce opportunities.

The role requires a diploma in Business or Marketing with 3-5 years of experience, strong communication, and proficiency in Microsoft Office. Hybrid work at St. Jacobs is required three days per week.

Qualifications

• Diploma in Business or Marketing with 3-5 years of experience.
• Multi-tasking and organizational skills with an eye for detail.
• Excellent Communication Skills – both oral and written.
• Proficient with Microsoft Suite.
• Knowledge of building supply industry.
• Direct and Digital Marketing / Loyalty Marketing/ eCommerce practices & principles.
• The ability to be onsite three days a week at our corporate office in St. Jacobs, to accommodate our hybrid working model.

Responsibilities

• Organize and coordinate PRO Shows/Roadshows annually.
• Support PRO Marketing activities including PRO Print & Digital flyer, PRO Email & Communications, Dealer Communications, PRO Social and PRO Web marketing.
• Coordinate aspects of Home’s PRO Engagement Program, including Loyalty Marketing, Program Launch, CRM, Database Operations, Promotions, and Website.
• Provide Dealers with support regarding the PRO Engagement program, answer queries from Dealers and their Staff.
• Educate Dealers on program benefits, positioning and execution.
• Participate in the development of PRO Engagement & CRM programs and evaluate CRM practices for Home’s needs.
• Support and work with Home’s eCommerce team in developing a PRO Web Experience and driving PRO online engagement and purchases.
• Assist with development of new Pro Marketing opportunities to connect with Pros and grow Home’s PRO share.
• Track competitor PRO Marketing activity.
• Ensure you understand who the PRO customer is and what matters to them in marketing recommendations.
• Provide support and organization to the Sales Marketing group’s role in spring and fall markets.

Skills

Communication skills

Microsoft Office

Marketing concepts

CRM familiarity

eCommerce basics

Education

Diploma in Business or Marketing

Job description

Home Hardware is seeking a PRO Marketing Specialist to coordinate PRO Shows/Roadshows and support all PRO Marketing efforts. You will work under the PRO Marketing Manager to serve dealers and expand PRO engagement and eCommerce opportunities.

The role requires a diploma in Business or Marketing with 3-5 years of experience, strong communication, and proficiency in Microsoft Office. Hybrid work at St. Jacobs is required three days per week.