Hybrid Digital Strategy Manager

Simon Fraser University; Vancouver; Hybrid; CAD 80,000 - 95,000; Full time

Benefits offered by this job

7% pay in lieu of benefits

8% vacation pay

Extended health & dental plans

Professional development funds

Hybrid-work program

Job summary

Simon Fraser University's Beedie School of Business seeks a Manager, Digital Strategy to lead a digital team and oversee strategic marketing initiatives. You will develop data-driven organic social media and paid campaigns across key channels, partnering with stakeholders to set goals and track performance.

You will guide content creation, optimize campaigns, manage budgets and vendor relations, and foster engagement across branded platforms.

Qualifications

• Bachelor’s degree in Marketing, Business, or a relevant discipline.
• 4+ years of digital marketing, advertising, communications and web design experience.

Responsibilities

• Lead digital strategy and campaigns across channels.
• Develop data-driven organic social media and paid campaigns.
• Monitor, analyze and report campaign results.
• Foster community on branded social channels and engage with stakeholders.

Skills

Digital marketing

Analytics

Campaign management

Content creation

Social media

Budget management

Education

Bachelor’s degree in Marketing or Business

Tools

CMS

Web analytics

Social media platforms

Job description

Simon Fraser University's Beedie School of Business seeks a Manager, Digital Strategy to lead a digital team and oversee strategic marketing initiatives. You will develop data-driven organic social media and paid campaigns across key channels, partnering with stakeholders to set goals and track performance.

You will guide content creation, optimize campaigns, manage budgets and vendor relations, and foster engagement across branded platforms.