Head of Marketing - Enterprise AI Technology

Sales Talent Agency; Toronto; On-site; CAD 250,000 - 300,000; Full time

Job summary

A leading company in AI technology seeks a Head of Marketing to build and lead their marketing function. This pivotal role involves overseeing marketing associates, strategic brand messaging, and enhancing inbound traffic. The ideal candidate will have a strong background in B2B SaaS startups and demand generation, with a compensation package ranging from $250,000 to $300,000 OTE plus equity.

Benefits

Equity options

Opportunity to lead marketing initiatives

Qualifications

• Proven experience in B2B SaaS startup with demonstrated results.
• Strong demand generation experience.
• Ability to build and manage marketing teams on the ground floor.

Responsibilities

• Oversee 3 marketing associates and hire additional team members.
• Define product messaging that resonates with the audience.
• Increase inbound traffic and brand awareness.

Skills

Demand Generation

Branding

Revenue Centric Leadership

Job description

Head of Marketing - Enterprise AI Technology

Head of Marketing - Enterprise AI Technology

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Our client is a developer of an artificial intelligence-based platform intended to streamline the customer relationship management process. They are a Series A company with over $27M in funds raised to date (long runway!) and founded by a serial entrepreneur who has a history of successfully exiting businesses.

They are looking for their first Head of Marketing to build out their inbound marketing machine, and to continue to lead the charge on the overall marketing function companywide.

The Role:

• There will be a strong emphasis on branding, messaging, and positioning.
• This role will oversee 3 marketing associates (1 senior demand generation manager, 1 senior product marketing manager and 1 content marketing manager) > as the business continues to grow, you will then hire additional team members.
• Define product messaging > help craft messaging and that cuts through the noisy AI marketing and lands with the target audience.
• Increase inbound traffic > increase brand awareness and converting prospects into customers.

About You:

• Located in the GTA (2-3 days in office located downtown)
• MUSThave proven experience working in a B2B SaaS startup environment and have demonstrable results getting in on the ground floor and building marketing teams (with a company that continues to be successful and/or successfully exited)
• Strong Demand Generation experience
• Love getting your hands dirty - you light up at the idea of being in the trenches with your team
• Have a strong understanding of the demand planning process and are confident building and managing a forecast on a standardized cadence
• Identify as a “Revenue Centric” marketing leader and are excited to partner with Sales.

What's in it for you?

• Opportunity to work with an inspirational leadership with a track record of growing and successfully exiting businesses
• Opportunity to "own" the marketing domain and put your stamp on the growth of the department company wide
• Compensation includes $250-300k OTE (80/20 salary to bonus split) + Equity

Interested candidates, please note: our team checks for new applicants every day and while we would love to be able to engage with each of you personally, given the high volume of applicants we receive we are only able to contact candidates that are best suited for this role.

Want to stay in the loop? We regularly share our open roles, tips for job seekers, and go-to-market-focused insights on our LinkedIn page. You can follow us here.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales, Business Development, and Management

• Industries

  Software Development, Computer Hardware Manufacturing, and IT Services and IT Consulting

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