GTM Specialist

Zero Risk Growth; Canada; Remote; CAD 60,000 - 100,000; Full time

Benefits offered by this job

Competitive pay

Fully remote

Global team

Training on Clay & Email Bison

Job summary

Zero Risk Growth is an outbound agency focused on cold email and LinkedIn campaigns built on behavioral science. You'll join a small GTM team to run campaigns end to end for our B2B clients, using AI tools to maximize lead generation.

This fully remote role offers regular training on Clay, Email Bison, and our outbound processes, plus opportunities to work with exciting B2B companies across industries in a growing global team.

Qualifications

• GTM/outbound or sales experience with understanding of what makes a prospect reply.
• Familiar with ChatGPT or Claude and API calls; interest in AI and new tools.
• Excellent writing skills.
• Availability 9am–5pm ET, Monday to Friday.

Responsibilities

• Research new clients' markets to identify targets.
• Build infrastructure to qualify lead lists using Clay and AI.
• Write cold email and LinkedIn copy; test new angles.
• Launch and manage campaigns in Email Bison and on LinkedIn.
• Track results and improve campaigns weekly.
• Explore new tools to boost campaign performance.

Skills

GTM experience

Outbound sales

AI tools

Excellent writing

ET hours

Tools

Clay

Email Bison

LinkedIn

APIs

Job description

Zero Risk Growth is an outbound agency with a focus on cold email and LinkedIn campaigns built on behavioral science and psychology. We've generated over 100,000 leads for our B2B clients and helped companies onto the Inc. 5000 list of America's fastest-growing private companies. We’ve been recognized by Instantly as a top 1% outbound agency, and have been recognized by OpenAI also for AI usage.

About the role

You'll be joining a small GTM team to run outbound campaigns for our clients end to end, from deciding who to target to writing campaigns and optimizing them over time. You will also be using a lot of AI and software tools to enable you to generate as many leads as possible for your clients.

There will be regular training to get you up to speed on any areas you feel you need to improve.

What you'll do

• Research new clients' markets and work out who to target
• Build the infrastructure to qualify lead lists using Clay and AI
• Write cold email and LinkedIn copy, and test new offers and angles
• Launch and manage campaigns in Email Bison and on LinkedIn
• Track results (reply rates, interested leads, deliverability) and improve campaigns week to week
• Try out new tools that could make campaigns perform better

What we're looking for

• GTM, outbound or sales experience, with a good understanding of what makes a prospect reply to cold outreach
• Very familiar with ChatGPT or Claude, API calls and a genuine interest in AI and new tools
• Excellent writing skills
• Available 9am to 5pm ET, Monday to Friday

Nice to have

Experience with Clay, Email Bison or similar outbound tools

What we offer

• Competitive pay
• Fully remote, as part of a global team
• Full training on Clay, Email Bison and our outbound process, plus regular ongoing training
• Work with exciting B2B companies across a range of industries
• Join a growing GTM team early, with opportunities to progress