Growth-Driven Digital Marketing & E-Commerce Lead

Jobgether

Canada

Remote

CAD 90,000 - 130,000

Full time

4 days ago

Be an early applicant

Get more replies from employers

Send a job-specific resume in minutes.

Benefits offered by this job

Fully remote

Job summary

Jobgether partner is seeking a Canada-based Digital Marketing & E‑Commerce Growth Manager to drive revenue through inbound marketing, SEO, paid media, and e‑commerce optimisation. You will generate qualified B2B leads, online sales, and strong customer acquisition and retention.

You’ll own strategies across SEO, AEO, GEO, content, landing pages, email, and analytics, turning data into measurable growth while collaborating with sales and management to improve conversion and customer lifetime

Qualifications

Minimum 5 years in digital marketing, e-commerce, or lead generation.
Track record of online revenue growth and/or B2B leads.
Deep hands-on experience with SEO, AEO, GEO, and content strategy.
Proven ability to build landing pages and conversion funnels.
Hands-on with Google Ads, Google Shopping, remarketing, and paid campaigns.
Strong understanding of e‑commerce CRO and customer journey.
Experience with email marketing, CRM, and marketing automation.
Excellent written English with commercially focused copywriting.
Independent, proactive, and outcomes-driven.
Experience with Shopify, WooCommerce, Magento, or BigCommerce is valued.

Responsibilities

Develop inbound marketing to generate qualified B2B enquiries and online sales.
Create campaigns and lead funnels for industries and product categories.
Collaborate with sales to track leads from enquiry to conversion and improve quality.
Own organic search strategy including SEO and AI‑generated search results.
Optimize product pages and category pages for rankings and visibility.
Develop content around pricing, bulk purchasing, and FAQs.
Create high-converting landing pages for various audiences.
Improve CTAs, forms, checkout journeys, and other conversions through testing.
Manage e-commerce platform content, pricing, stock, and promotions.
Increase AOV and repeat revenue via bundles and cross-/upselling.
Plan and optimize paid campaigns across Google and Meta/LinkedIn.
Manage budgets and improve cost per qualified lead and CAC.
Build segmented email campaigns covering lifecycle stages.
Analyse data to attribute revenue to marketing activities.
Maintain dashboards for leads, sales, and marketing ROI.
Identify priority products and growth opportunities with sales.
Continuously test and refine marketing initiatives.