Global Brand Strategy & Governance Lead

Sun Life Financial; Canada; Hybride; CAD 85 000 - 128 000; Plein temps

Avantages offerts par ce poste

Flexible Benefits

Hybrid work model

Résumé du poste

Sun Life Financial is seeking a Manager, Brand Strategy & Governance to steer global brand strategy, architecture and campaigns. You will build governance programs, advance brand resources, and support the rollout of refreshed branding across markets.

The role requires 6–8 years of marketing experience, strong collaboration with senior leaders, and a proven ability to influence in a matrix environment. Hybrid work model offered with competitive compensation.

Qualifications

• 6–8 years of progressive marketing experience.
• MBA an asset.
• Brand agency experience is an asset.
• Knowledge of brand management principles, best practices, and processes.
• Relationship management and consulting with senior leaders.
• Business acumen to translate strategies into brand opportunities.
• Strong written and verbal communication skills.
• Ability to lead through influence in a matrix organization.

Responsabilités

• Maintain the Sunlife Brand Architecture and governance programs (brand/policy adherence).
• Develop and evolve brand tools and resources (Playbooks, Quick Reference Guides).
• Support rollout of refreshed Sunlife brand across global markets.
• Manage Corporate ID, trademarks, registrations, and domain names with Legal.

Connaissances

Brand strategy

Brand governance

Stakeholder management

Communication

Project management

Formation

University or college degree in Marketing, Business or Communications

Description du poste

Sun Life Financial is seeking a Manager, Brand Strategy & Governance to steer global brand strategy, architecture and campaigns. You will build governance programs, advance brand resources, and support the rollout of refreshed branding across markets.

The role requires 6–8 years of marketing experience, strong collaboration with senior leaders, and a proven ability to influence in a matrix environment. Hybrid work model offered with competitive compensation.