Events & Marketing Specialist

PatSnap; Toronto; Hybrid; CAD 50,000 - 70,000; Full time

Job summary

A leading company in the tech industry is seeking a Marketing & Events Specialist to join their Toronto office. This hybrid role involves planning and executing marketing campaigns and events to enhance brand awareness and customer engagement. The position offers an inclusive work environment with ample growth opportunities and a competitive benefits package, including generous vacation time and comprehensive health benefits.

Benefits

5 weeks paid vacation (+1 day per year of service)

Comprehensive benefits package from day one

RRSP Contribution Matching

Access to mental health support

Maternity and paternity leave

2 paid volunteering days

Life Assurance

Qualifications

• Bachelor's Degree required.
• 1+ year of marketing or related experience preferred.
• Strong project management and organizational skills.

Responsibilities

• Plan, execute, and analyze marketing campaigns and events.
• Coordinate meetings, conferences, and promotional activities.
• Collaborate with the marketing team to create compelling content.

Skills

Organizational skills

Project management

Creative thinking

Marketing strategies

Event planning

Education

Bachelor’s Degree

Job description

Marketing & Events Specialist

Patsnap is a global, pre-IPO company that transforms the way organizations harness their Intellectual Property and Research & Development productivity. Our platform revolutionizes how IP and R&D teams collaborate across the entire innovation lifecycle, using domain-specific AI to accelerate the creation of market-ready products. With over 12,000 customers worldwide, including some of the biggest names in innovation, Patsnap is at the forefront of technological advancement. Our $300M Series E funding round brings our valuation to a $1 billion unicorn status, and we still have a remarkable amount of growth ahead.

We have a vibrant and diverse team with offices in Singapore, Toronto, London, and Shanghai. Our hyper-growth trajectory is powered by our people, and we are extremely proud of our company-wide vision, work ethic, and entrepreneurial spirit. We are committed to fostering an inclusive environment where talent thrives and ideas bloom.

Role Summary:

As the Events & Marketing Specialist, you will be responsible for planning, executing and analyzing marketing campaigns and events to promote our brand and engage our target audience. The main responsibilities will include supporting the development and management of marketing events campaigns both online and offline, supporting and helping to develop creative materials for marketing campaigns, and analyzing the effectiveness of those campaigns, and supporting and helping to develop marketing content. This role requires creative thinking with excelled organizational and project management skills, as well as a deep understanding of marketing strategies and event planning.

This is a hybrid position in our Downtown Toronto office with the expectation to work from the office once a week. You are welcome to work out of the office more often if you wish!

What You'll Be Doing:

• Support, plan, coordinate, and execute a variety of events, including conferences, trade shows, webinars, VIP Dinners, product launches, and promotional activities.
• Assist with the planning and development of our annual innovation conference, Frontier.
• Develop and implement marketing campaigns across various channels to drive brand awareness, customer engagement, and lead generation.
• Collaborate with the marketing team to create compelling content, including promotional materials, social media posts, and email campaigns.
• Support pre and post-event production/admin, including email invitations, uploading on-demand video material, post event communications to registrants
• Cultivate and maintain relationships with vendors, sponsors, and partners to enhance the success of events and marketing initiatives.
• Collaborate with internal teams to ensure cross-functional alignment and support for marketing and event activities.

About You:

• Bachelor’s Degree
• > 1 year of marketing or related experience
• Innovation mindset
• Ability to work well with a team and as an individual contributor
• Ability to multi-task and work in a fast-paced hyper-growth environment
• Strong project management and organizational skills
• Strong time management skills and ability to meet deadlines
• Ability to learn new technologies or strategies quickly
• Candidates who have previous experience working within a marketing department may be preferred, with typically 1-2 years on average. Experience can be in the form of an internship, or as a Marketing Assistant or as a Marketing Coordinator.

What You'll Love:

• 5 weeks paid vacation (+ 1 day per year of service to a maximum of 30 days)
• Comprehensive benefits package for you and your dependents from day one
• RRSP Contribution Matching
• Access to mental health support
• Maternity and paternity leave
• 2 company paid volunteering days
• Life Assurance

Our Values:

• Integrity: We hold each other accountable for our actions.
• Leadership: We lead by example and inspire each other to reach for new heights.
• Openness: We are open and honest and share our ideas with care and consideration.
• Growth: We are lifelong learners who aspire to improve each day.
• Innovation: We seek out new ways to solve problems.
• Customer: Our customer is at the center of everything we do. Their success is our success.

Patsnap is proud to be an equal opportunity employer (EOE) that champions diversity. We do not discriminate based on race, religion, national origin, citizenship, sex, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran/military, or disability status, or any other protected status in accordance with federal, provincial/state or local laws.

Even if you don’t meet 100% of the above qualifications, we encourage you to apply and tell us why you’d be a great fit for this role! If you require any accommodations during the interview process, please email us at [e-mail] so we can best support you.