Marketing Specialist

TMX Group; Toronto; On-site; CAD 60,000 - 80,000; Full time

Job summary

Join TMX Group as a Marketing Specialist, where you'll play a crucial role in executing digital marketing initiatives. This position requires strong digital marketing skills, project management capabilities, and the ability to work collaboratively across teams. You'll be responsible for campaign execution, content development, and analytics, contributing to strategic marketing solutions.

Benefits

Flexible workstyle

Generous time-off and leaves

Employee-led Team Impact initiatives

Qualifications

• 3-5 years of relevant digital marketing experience.
• Hands-on experience with digital marketing tools and platforms.
• Strong understanding of digital marketing concepts and best practices.

Responsibilities

• Execute and coordinate digital marketing campaigns across multiple channels.
• Create and manage social media content adhering to best practices.
• Monitor campaign performance and make data-driven recommendations.

Skills

Digital marketing

Project management

Analytical skills

Communication

Content creation

Education

Bachelor's degree in Business Administration, Marketing, or related field

Tools

Salesforce Marketing Cloud

Asana

Job description

Venture outside the ordinary - TMX Careers

The TMX group of companies includes leading global exchanges such as the Toronto Stock Exchange, Montreal Exchange, and numerous innovative organizations enhancing capital markets. United as a global team, we’re connecting cross-functionally, traversing industries and geographies, moving opportunity into action, advancing global economic growth, and propelling progress. Through a rich exchange of ideas, meaningful collaboration, and a nimble operating model, we're powering some of the nation's most critical systems, fueling capital formation and innovation, bringing increased opportunity to business visionaries, product ingenuity to consumers, and career exploration to our team.

Ready to be part of the action?

Reporting to the Director of Marketing, the Marketing Specialist plays a vital role in executing digital marketing initiatives across the enterprise. This position combines hands-on digital marketing execution with analytical capabilities to support our marketing strategies. The ideal candidate brings strong digital marketing capabilities, attention to detail, and the ability to manage multiple projects while working collaboratively across teams. This role is integral to the TMX Group Enterprise Marketing team's mission of delivering strategic and client-centric marketing solutions.

Campaign Execution & Digital Marketing (40%)

• Execute and coordinate digital marketing campaigns across multiple channels including digital advertising, social media, and email marketing initiatives
• Develop and implement campaign-specific content, ad copy, and messaging following brand guidelines
• Create and manage social media content adhering to platform-specific best practices
• Support email marketing campaigns through Salesforce Marketing Cloud
• Coordinate with internal teams and external vendors to ensure timely campaign delivery

Content Development & Management (30%)

• Create and coordinate various content formats including videos, emails, thought leadership pieces, market reports, and product guides
• Develop social media content optimized for different platforms (LinkedIn, X, Instagram)
• Manage the content development process including copywriting, proofreading, editing, legal revisions, and translation
• Support event marketing through collateral creation, registration page setup, and promotion planning

Analytics & Reporting (20%)

• Monitor campaign performance and make data-driven recommendations for optimization
• Analyze social media engagement and provide recommendations for improvement
• Track email marketing metrics and create performance reports
• Develop regular reporting for various marketing initiatives

Project Coordination (10%)

• Manage project timelines and work-back plans through Asana
• Coordinate day-to-day marketing requirements with internal teams and external partners
• Maintain organized documentation of marketing activities and results

Requirements:

• Bachelor's degree in Business Administration, Marketing, or related field
• 3-5 years of relevant digital marketing experience
• Hands-on experience with digital marketing tools and platforms
• Proficiency in email marketing platforms (Salesforce Marketing Cloud preferred)
• Strong understanding of digital marketing concepts and best practices
• Excellent written and verbal communication skills
• Detail-oriented with strong project management capabilities
• Ability to work both independently and collaboratively in a fast-paced environment
• Experience with social media marketing and content creation
• Demonstrated analytical and problem-solving skills

Nice to Have:

• Experience in capital markets and/or finance
• Working knowledge of HTML/CSS
• Bilingual capabilities (English/French)

In the market for…

Excitement - Explore emerging technology and innovation, as well as ventures and digital finance that shape the future of global markets! Experience the movement of the market while grounded in the stability of close to 200 years of success.

Connection - With site hubs in some of the world’s most multicultural cities, we leverage our size and structure to create rich connections and belonging while experiencing powerful global impact through our work.

Impact - More than a platform, we use our talents to power mission-critical systems that drive global economic advancement, innovation, and growth. As well, our employee-led Team Impact spreads social good via our giving strategy.

Wellness - From empathetic leadership to a culture of flexibility and balance, we believe wellness at work creates the maximum yield and a stronger “we”. Plus, with a cloud-first and hybrid workstyle, as well as generous time-off and leaves, we support a life well lived!

Growth - From a growth mindset in our work, to expansion in our business, TMX is home to action-takers energized by the achievement of ambitious growth.

Ready to enrich your career with impactful work, leaders who truly care, and the flexibility and programs to help you thrive as part of #TeamTMX ? Apply now.

TMX is committed to creating and sustaining a collegial work environment in which all individuals are treated with dignity and respect and one which reflects the diversity of the community in which we operate. We provide accommodations for applicants and employees who require it.