Marketing Coordinator

WorldStrides; Toronto; On-site; CAD 50,000 - 70,000; Full time

Job summary

A leading company in educational travel seeks a Marketing Coordinator to manage campaigns, social media, and sales support. The role requires a Bachelor’s degree in marketing and fluency in French, along with strong communication and organizational skills. The position involves coordinating marketing initiatives and managing various projects in a dynamic environment.

Qualifications

• 2-3 years’ experience in a marketing role.
• Experience with social media management and reporting.
• Ability to handle multiple projects in a fast-paced environment.

Responsibilities

• Manage communications with sales teams regarding marketing materials.
• Online store management and fulfillment.
• Coordinate and execute digital contests.

Skills

Communication

Organization

Fluency in French

Education

Bachelor’s degree in marketing

Tools

Adobe Creative Suites

InDesign

Illustrator

Canva

Microsoft Excel

PowerPoint

HubSpot

Sprout Social

Job description

Company Introduction

WorldStrides is the global leader in educational travel and experiential learning. The company was founded in 1967 to provide middle school travel programs to Washington, D.C. and has grown to provide a wide range of programs for more than half a million students annually to over 100 countries around the world. WorldStrides offers experiential learning programs in educational travel, performing arts, language immersion, career exploration, service-learning, study abroad, and sports. Each of these experiences helps students to see beyond the classroom and to see the world – and themselves – in new ways.

Job Description

The Marketing Coordinator will report to the Marketing Director and will be responsible for coordinating and managing marketing campaigns that will assist the Canadian sales team in achieving growth targets. He/she will also be responsible for managing sales support requests, all social media accounts, conferences, as well as handling promotional inventory.

Responsibilities

• Manage communications with the sales teams, ensuring that all reps are aware of and using the correct marketing materials, and promoting the current marketing initiatives.
• Online store management, fulfillment, and warehouse management
• Inventory coordination and management
• Conferences and events – registration, management, coordination, shipping, and restocking
• Social media – creation, development, management, and reporting
• Contest management and execution - plan, coordinate, and execute digital contests that align with our brand objectives, drives engagement, and increases lead generation
• Coordinate with the marketing team to produce and distribute support materials
• Manage relationship with fulfillment centre, troubleshooting any production problems and coordinating the completion of special requests
• Assist on other marketing projects as needed
  
  

Qualifications

• Bachelor’s degree – preferably with a major in marketing
• 2-3 years’ experience in a marketing role
• Experience with Adobe Creative Suites, InDesign, and Illustrator
• Experience using Canva
• Advanced skills in Microsoft Excel and PowerPoint
• Experience with social media management and reporting
• Working knowledge of email marketing platforms (HubSpot and Sprout Social considered an asset)
• Experience working with designers/copywriters/suppliers
• Ability to handle multiple projects in a fast-paced environment
• Impeccable organization and attention to detail
• Excellent listening and communication skills
• Required to be fluent in French (speaks, reads, and writes)
• In office 3 days a week
  
  

WorldStrides, a global organization, is committed to educate and serve communities worldwide. Our commitment is fueled by the passion of our team members and partners to make experiential learning accessible, while also being socially, environmentally, and ethically responsible. Together, we accomplish this by investing in initiatives to promote inclusion, diversity, and sustainability.

As an Equal Opportunity Employer, WorldStrides is committed to building a diverse workforce, supported by an environment that promotes inclusion and belonging. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

WorldStrides will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1, J-1, H-1, H-2, L, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire. Select seasonal roles may consider students on J-1 or F-1 visas.