District After Sales Manager (DASM), Eastern Region

Subaru Canada, Inc.; Mississauga; Hybrid; CAD 100,000 - 115,000; Full time

Job summary

Subaru Canada, Inc. is seeking a District After Sales Manager to lead dealer performance in service, parts and warranty policy alignment across Canada. The role reports to the Director, Operations, Eastern Region and is based in Quebec with travel within Canada.

The position offers a base salary in the 100k–115k CAD range, with equity considerations and experience-based adjustments. This vacancy aims to fill a critical leadership gap in Subaru’s after-sales operations.

Qualifications

• Bilingual French and English (written and spoken).
• Professional, ethical, discreet and trustworthy.
• Strong analytical, problem-solving and consultative skills.
• Excellent verbal and written communication and presentation abilities.
• Experience managing District Sales/After Sales at OEM level is preferred.

Responsibilities

• Assist Region with Dealer Annual Operation Plan including sales, service and warranty targets.
• Conduct regular dealer visits and complete prescribed Dealer Contact Reports.
• Evaluate dealership After Sales performance and identify training or personnel changes.
• Implement national After Sales merchandising initiatives to increase sales and profitability.
• Coordinate with QA, Service, Customer Operations, Warranty, Legal and dealers to resolve customer concerns.
• Meet customers and Quality Manager for inspections and authorize repairs as needed; arrange courtesy cars.
• Support promotional events showcasing Subaru driving experience at dealerships.
• Represent Subaru at CAMVAP and small claims courts when required.
• Other duties to support regional and company objectives.

Skills

Bilingual French English

Professionalism integrity

Analytical problem solving

Attention to detail

Discretion with confidential info

Verbal and written communication

Time management

Education

University/College degree

Tools

Microsoft Office

Job description

The District After Sales Manager (DASM) is responsible for ensuring that dealers within their prescribed territory develop, implement and continually refine service, parts and warranty policies and best practices which are consistent with the requirements and guidelines of Subaru Canada, Inc. The focus of these efforts is designed to enhance Subaru’s brand image as well as support various volume and profitability objectives while ensuring that Subaru customer expectations are met or exceeded to the greatest extent possible.

This role reports into Director, Operations, Eastern Region and will be based in Quebec.

The hiring range for this role is $100,000 - $115,000 CAD. The initial base salary offered may vary depending on internal equity and each candidate’s job-related knowledge, skills and professional experience. This recruitment is to fill a vacant position.

Primary Job Responsibilities :

• Assist Region with establishing, communicating and achieving Dealer Annual Operation Plan including parts & accessory sales, service and warranty objectives, training initiatives as well as customer satisfaction targets.
• Plan for and conduct regular dealer visits and complete, as a minimum, the prescribed Dealer Contact Reports to be forwarded for action and follow-up to the Dealer Principal or Service / Parts Manager; Manager, Field Operations and Regional Director.
• Review the effectiveness and efficiency of the overall dealership After Sales management and employees to ensure the consistent attainment of the standard of excellence expected by Subaru customers and to make the necessary recommendations for training, improvement and/or replacement of dealership personnel.
• Develop and follow up on the implementation of National After Sales merchandising initiatives at the Dealer level and propose innovative ideas to increase sales and profitability while heightening positive public customer perception.
• Liaises and coordinates with the Quality Assurance, Service, Customer Operations & Communications, Warranty and Legal departments, as well as dealerships, to assist in resolving customer concerns or complaints.
• When required, DASM will arrange to meet with customers and with the Manager, Field Quality, if needed, at the dealership level for inspection and authorization of various vehicle repairs and ensures that the requisite number of courtesy cars are properly prepared, made available and logged as necessary.
• Assist in promotional events to present, promote and share the Subaru driving experience, including service clinics, ride and drives, car shows, and various other promotional activities on behalf of Subaru Canada, Inc. for our dealerships.
• When required, as indicated by the Legal Department and the Region, represent Subaru at Canadian Motor Vehicle Arbitration Plan (CAMVAP) and small claim courts, including pre-trials, settlement conferences and trials.
• Other related duties of a general or unspecified nature may be required to achieve the overall objectives of the Region, the After Sales Department and/or the Company.

Required Skills / Attributes:

• Fully Bilingual (French and English, Written and Spoken)
• Demonstrates the highest standards of professionalism, ethics, and integrity.
• Strong consultative approach with advanced analytical and problem-solving capabilities.
• Exceptional attention to detail and organizational skills.
• Ability to handle sensitive and confidential information with discretion.
• Excellent verbal and written communication skills, with the ability to effectively present to diverse audiences.
• Proven ability to manage multiple priorities, meet deadlines, and adapt in a fast-paced environment.

Qualifications:

• University degree or college diploma in Sales, Business Administration, Communications, or a related discipline with minimum of 3 - 5 years of progressive sales and marketing experience, or an equivalent combination of education, training and experience.
• Work independently and in a team.
• Demonstrated experience as a District Sales/After Sales Manager at the OEM level.
• Wholesale and retail business (automotive dealership level) experience is desirable.
• Automotive technical experience is an asset.

Advanced proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and other relevant business systems.

Physical Conditions:

• Required to travel primarily within Canada.
• Ability to work remotely and from regional office, as required.

Subaru Canada is committed to employment equity and encourages all qualified Aboriginal peoples, persons with disability and members of visible minorities to apply.
We are also committed to providing accommodation for people with disability. Please let us know if you require accommodation at any time during our recruiting process.
Background checks will be conducted during the final stages of the recruiting process.