Director, Performance Media & Growth

dentsu

Toronto

On-site

CAD 100,000 - 110,000

Full time

4 days ago

Be an early applicant

Get more replies from employers

Send a job-specific resume in minutes.

Benefits offered by this job

Medical benefits

Dental benefits

RRSP

Paid time off

Job summary

iProspect, a dentsu company and a Toronto-based leader in digital performance media, seeks a Director of Performance Media. This senior role combines hands-on buying with leadership of a team of buyers, managing pacing and quality across Paid Search and Paid Social.

You will implement AI-driven strategies and ensure robust measurement infrastructure. The position offers a pathway to influence across campaigns, with a focus on data activation, reporting, and cross-channel excellence within a

Qualifications

Post-secondary degree or diploma in Media, Advertising, Marketing, Business Administration, or a related field.
Minimum 8 years of experience in a digital performance agency or client-side role.
Hands-on expertise across SEM platforms and Paid Social platforms, including AI-powered campaign types.

Responsibilities

Own execution quality across Paid Search and Paid Social buying, campaign setup, and pacing decisions.
Lead and mentor a team of Performance Media buyers.
Oversee trafficking, QA, and platform configuration across major ad platforms.
Drive adoption of AI-powered campaigns and modern automated bidding.
Contribute execution-level insight into performance reporting.