Director of Omnichannel Retail Experience & Growth

Western Canada Lottery Corporation (WCLC); Calgary; On-site; CAD 100,000 - 120,000; Full time

Job summary

A non-profit lottery organization in Calgary is seeking a visionary Director of Retail Experience & Performance to spearhead a cohesive lottery retail ecosystem. In this role, you will modernize distribution channels, enhance in-store experiences, and lead significant initiatives driving retailer engagement and revenue growth, all while collaborating closely with partners. The ideal candidate has over 10 years of leadership experience in retail, a relevant degree, and excels in operational discipline and stakeholder collaboration.

Qualifications

• 10+ years of progressive leadership experience across retail environments.
• Experience in modernizing retail environments through innovation and technology.
• Proven ability in driving sales performance and leading large-scale change.

Responsibilities

• Lead the strategy and execution of retail distribution and sales.
• Develop omnichannel features integrating retail and digital products.
• Strengthen retailer relationships through effective engagement strategies.

Skills

Leadership

Retail sales performance

Stakeholder collaboration

Operational transformation

Communication

Education

Post-secondary degree in business, marketing, commerce, or similar

Job description

A non-profit lottery organization in Calgary is seeking a visionary Director of Retail Experience & Performance to spearhead a cohesive lottery retail ecosystem. In this role, you will modernize distribution channels, enhance in-store experiences, and lead significant initiatives driving retailer engagement and revenue growth, all while collaborating closely with partners. The ideal candidate has over 10 years of leadership experience in retail, a relevant degree, and excels in operational discipline and stakeholder collaboration.