Director, Media Planning

GroupM; Montreal; On-site; CAD 70,000 - 110,000; Full time

Job summary

An established industry player is seeking a strategic leader to drive innovative media solutions and enhance client relationships. This role emphasizes the importance of effective communication and team leadership in achieving client goals. You'll be at the forefront of integrating media efforts, ensuring quality control, and managing financial profitability. With over 7 years of experience in media planning and a strong educational background, you will guide and mentor your team while fostering partnerships with key clients. Join a dynamic environment that values diversity and encourages professional growth.

Benefits

Flexible working hours

Professional development opportunities

Health and wellness programs

Diversity and inclusion initiatives

Qualifications

• 7+ years of media/communication planning experience focusing on leadership.
• Strong leadership, delegation, and mentorship skills required.

Responsibilities

• Oversee and approve communications strategy for client businesses.
• Develop and nurture partnerships with key clients at senior levels.

Skills

Leadership

Communication

Strategic Planning

Client Service

Mentoring

Education

Bachelor's Degree

MBA

Tools

Microsoft Office Suite

Syndicated Tools (DDS, Prisma, DCM, DBM, Vividata)

Job description

u00C0 propos du ru00F4le :

Dans ce ru00F4le, vous serez lu2019un des partenaires commerciaux les plus pru00E9cieux de notre Client et assumerez la responsabilitu00E9 de veiller u00E0 ce que le Client atteigne ses objectifs commerciaux respectifs. Vous fournirez des conseils stratu00E9giques et un leadership u00E9clairu00E9 au sein du groupe mu00E9dia afin de livrer les plans de communication les plus efficaces et innovants. Vous du00E9velopperez les parcours professionnels du personnel de planification et jouerez un ru00F4le clu00E9 dans le soutien et la promotion des valeurs et objectifs de Wavemaker au quotidien. Vous exploiterez efficacement votre expu00E9rience, vos connaissances et vos compu00E9tences pour encourager la ru00E9flexion innovante et fixer des objectifs et des du00E9fis stimulants pour lu2019u00E9quipe, en u00E9quilibrant les besoins du client, de lu2019entreprise et de lu2019u00E9quipe.

Votre Impact :

- Conseiller sur toutes les questions de communication relevant du mandat de lu2019agence
- Superviser et approuver la stratu00E9gie de communication des entreprises clientes
- Veiller u00E0 ce que les recommandations et du00E9cisions soient cohu00E9rentes avec les objectifs et stratu00E9gies marketing/publicitaires du client
- Assumer un ru00F4le de premier plan dans lu2019intu00E9gration des efforts mu00E9dias du client
- u00CAtre responsable de toutes les actions mu00E9dia mises en u0153uvre
- Superviser les ru00E9ponses u00E0 toutes les demandes et problu00E8mes impru00E9vus et traiter les questions nu00E9cessitant une attention de niveau supu00E9rieur en raison de leur complexitu00E9
- Prendre les du00E9cisions finales concernant les nouvelles opportunitu00E9s mu00E9dias pour u00E9valuer leur pertinence et soliditu00E9
- Conseiller tous les membres des groupes mu00E9dia et produits sur toutes les questions
- Assurer le contru00F4le qualitu00E9 de la gestion opu00E9rationnelle par les u00E9quipes de support et du2019achat
- Superviser la gestion financiu00E8re mu00E9dia et la rentabilitu00E9 de tous les comptes clients
- Conseiller et diriger le personnel de planification sur des points de vue perspicaces et stratu00E9giques
- Gu00E9rer les ressources internes
- Du00E9velopper et entretenir des partenariats durables avec les principaux clients, notamment au niveau senior
- Soutenir la formation du personnel mu00E9dia et recommander des actions pour gu00E9rer les parcours professionnels individuels
- Former les collaborateurs directs aux disciplines mu00E9dia et marketing ainsi quu2019aux spu00E9cificitu00E9s de lu2019activitu00E9 et du secteur du client et, plus important encore, au leadership
- Se tenir informu00E9 de lu2019actualitu00E9 des marchu00E9s cibles impactant les activitu00E9s du client
- Faire preuve de passion et du2019ambition en se tenant informu00E9 des tendances mu00E9dias, technologies et nouvelles opportunitu00E9s mu00E9dia, et en sensibilisant votre u00E9quipe et vos partenaires du2019agence en consu00E9quence
- Participer au ru00E9seautage, aux entretiens, u00E0 lu2019embauche, u00E0 la formation, au mentorat, au du00E9veloppement et u00E0 lu2019u00E9valuation des membres de lu2019u00E9quipe

Votre Profil :

- Plus de 7 ans du2019expu00E9rience en planification mu00E9dia/communication, avec un accent sur le leadership et la gestion du2019u00E9quipe
- Diplu00F4me universitaire ou MBA appru00E9ciu00E9 u2013 spu00E9cialisation en publicitu00E9, marketing, administration des affaires et/ou communication ; ou expu00E9rience professionnelle u00E9quivalente
- Expu00E9rience directe du service client
- Solides compu00E9tences du00E9montru00E9es en leadership, du00E9lu00E9gation et mentorat
- Connaissance pratique des outils syndiquu00E9s (DDS, Prisma, DCM, DBM, Vividata , etc.)
- Mau00EEtrise de la suite Microsoft Office

u00C0 propos de Vous :

Vous du00E9montrez une compru00E9hension experte des ru00E9ussites, du00E9fis et objectifs stratu00E9giques de lu2019entreprise ; vous vous appuyez sur votre expu00E9rience pour u00E9valuer les solutions dans une perspective mu00E9tier et fournir des conseils sur les opportunitu00E9s et risques potentiels .
Vous u00EAtes responsable de la diffusion de communications techniques percutantes afin de maximiser lu2019impact. Vous repru00E9sentez lu2019entreprise aux plus hauts niveaux pour du00E9livrer un message convaincant et cru00E9dible.
Vous gu00E9rez plusieurs u00E9chu00E9ances simultanu00E9es et demandes concurrentes, en u00E9quilibrant les besoins des diffu00E9rents intervenants de lu2019entreprise pour du00E9terminer les prioritu00E9s des projets parallu00E8les et les ajuster en fonction des impu00E9ratifs commerciaux.

u00C0 propos de Wavemaker :

Wavemaker renforce positivement la croissance de ses clients en remodelant la prise de du00E9cision et les expu00E9riences des consommateurs gru00E2ce aux mu00E9dias, aux contenus et u00E0 la technologie. Notre nom reflu00E8te u00E0 la fois notre mission et notre mu00E9thode. Nous donnons le meilleur de nous-mu00EAmes pour les marques et les personnes audacieuses qui aiment relever des du00E9fis pour aller plus loin, ensemble.

Nous faisons partie de GroupM , la sociu00E9tu00E9 mondiale de gestion des investissements mu00E9dias de WPP.

GroupM et toutes ses filiales valorisent et cu00E9lu00E8brent la diversitu00E9 et lu2019inclusivitu00E9. Nous nous engageons u00E0 cru00E9er un environnement de travail su00FBr et respectueux et u00E0 bu00E2tir une u00E9quipe repru00E9sentative de diverses origines, perspectives et compu00E9tences. Nous sommes un ru00E9seau du2019agences mu00E9dias mondial repru00E9sentant des clients internationaux. Plus nous sommes inclusifs et collaboratifs, plus nous pouvons cru00E9er de belles choses ensemble.

GroupM encourage toutes les personnes qualifiu00E9es u00E0 postuler et a un excellent bilan en matiu00E8re du2019accommodement des besoins de ses employu00E9s. Si vous avez besoin du2019un amu00E9nagement u00E0 toute u00E9tape du processus de candidature, veuillez nous en informer. GroupM remercie tous les candidats ; toutefois, seuls ceux su00E9lectionnu00E9s pour une entrevue seront contactu00E9s.

Ce poste exige la mau00EEtrise du franu00E7ais et de l'anglais pour communiquer efficacement avec les clients, les partenaires et les intervenants internes au Quu00E9bec et dans d'autres ru00E9gions. La capacitu00E9 u00E0 mener des affaires en franu00E7ais garantit le respect des lois linguistiques locales et permet une prestation de services efficace u00E0 notre clientu00E8le francophone. La mau00EEtrise de l'anglais est nu00E9cessaire pour collaborer avec les u00E9quipes nationales et internationales.

About the Role: u00A0
In this role you will be one of our Clientu2019s most valued business partners and assume responsibility for ensuring the Client meets respective business goals. u00A0
You will provide strategic guidance and thought leadership within the media group to deliver the most effective and innovative Communications Plans. u00A0
You will develop the career paths of supporting planning staff, as well as play an integral role in supporting and delivering Wavemaker values and goals on a daily basis . u00A0
You will effectively leverage experience, knowledge and skills to encourage innovative thinking and set challenging team goals and objectives, balancing client, company and team needs. u00A0
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Your Impact: u00A0
- A vise on all Communications matters that fall within scope of agency assignment u00A0
- Oversee and approve Communications strategy for client businesses u00A0
- Ensure that recommendations and decisions are consistent with clientu2019s marketing/advertising objectives and strategies u00A0
- Assume lead role in integration of Clientu2019s media efforts u00A0
- Assume ultimate responsibility for all media implemented u00A0
- Oversee responses to all requests and unforeseen problems and deal with issues that require senior level attention due to their complexity u00A0
- Render final decision on new media opportunities from an overall perspective to determine appropriateness and soundness of idea and/or company u00A0
- Provide advice and counsel to all members of the media and product groups on all matters u00A0
- Responsible for quality control of stewardship by support and buying groups u00A0
- Oversee media financial management profitability of all Client accounts u00A0
- Advise and direct planning staff regarding insightful and strategic points-of-view u00A0
- Manage internal resources u00A0
- Develop and nurture ongoing partnerships with key Clients, especially at the senior level u00A0
- Support training of media staff and recommend actions to manage individual career paths u00A0
- Train direct reports in media and marketing disciplines as well as in the specifics of the clientu2019s business and industry, and most importantly, leadership u00A0
- Keep abreast of current events in target markets that impact Clientu2019s business(es) u00A0
- Exhibit passion and ambition by keeping informed regarding media trends, technologies, and new media opportunities, and educating your team and agency partners accordingly u00A0
- Assist in networking, interviewing, hiring, training, mentoring, developing, and evaluating team members u00A0
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Your Qualifications: u00A0
- 7+ years of related media/communication planning experience, with focus on team leadership and management u00A0
- Bacheloru2019s Degree or MBA a plus u2013 concentration in advertising, marketing, business administration, and/or communications; OR equivalent professional work experience u00A0
- Direct client service experience u00A0
- Demonstrated strong leadership, delegation and mentorship skills u00A0
- Working knowledge of Syndicated tools (DDS, Prisma, DCM, DBM & Vividata etc.) u00A0
- Proficient with Microsoft Office Suite u00A0
About You: u00A0
- Demonstrates expert understanding of the business successes, challenges, and strategic objectives; draws from experience to evaluate solutions from the businessu2019s perspective and provides advice regarding potential opportunities and risksu200B. u00A0
- Owns the delivery of high-impact technical communications to drive maximum impact. - - -u00A0 - Represents the business at the most senior levels to deliver a compelling and credible message. u00A0
- Manages multiple overlapping timelines and competing demands, weighing the needs of different stakeholders across the business to determine priorities for parallel projects and sets priorities according to business needs. u00A0
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About Wavemaker: u00A0
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Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together. u00A0
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We are part of GroupM, WPP's global media investment management company. u00A0
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GroupM and all of its affiliates embrace and celebrate diversity and inclusivity. We are committed to creating a safe and respectful work environment and building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive and collaborative we are, the more great work we can create together. u00A0 u00A0
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GroupM encourages all qualified candidates to apply and has an exceptional record of accommodating the needs of our staff. If you require accommodation at any stage of the application process, please let us know. GroupM thanks all applicants, however only those who qualify for an interview will be contacted

This position requires proficiency in both French and English to effectively communicate with clients, partners, and internal stakeholders across Quebec and other regions. The ability to conduct business in French ensures compliance with local language laws and enables effective service delivery to our French-speaking customer base, while English proficiency is necessary for collaboration with national and international teams.

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