Directeur/trice associé (e), réseaux sociaux/ Associate Director, Social

KINESSO; Montreal; On-site; CAD 85,000 - 150,000; Full time

Job summary

A leading performance marketing agency seeks an Associate Director, Social to oversee digital strategies and client communication. The role involves managing client relationships, executing media plans, and leading a team. Ideal candidates will have mid-senior level experience in paid social and a strong understanding of digital media. Bilingual proficiency in French and English is required. Join a dynamic team at the forefront of performance marketing.

Qualifications

• Mid-Senior level experience in paid social.
• Proven in-depth knowledge of the digital media industry.
• Experience developing Learning Agendas for clients.

Responsibilities

• Operate as key point of contact for agency planning teams and clients.
• Monitor goals and KPI’s for a portfolio of clients.
• Manage and lead a direct report or a team of employees.

Skills

Bilingual

Communication

Data Analysis

Client Service

Education

Professional or educational background in Marketing and/or Advertising

Tools

Microsoft Office Suite

Social Platforms

Job description

1 week ago Be among the first 25 applicants

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from KINESSO

Position Summary

The role of the Associate Director, Social is responsible for client communication and will develop and oversee execution of digital plans and strategies for our clients. They will also operate as an internal resource for digital subject-matter expertise.

Key Responsibilities

• Operate as key point of contact for agency planning teams and clients.
• Create strong collaborative relationships with the client, planning teams, and specialty business units (SBUs).
• Monitor the goals and KPI’s for a portfolio of clients to ensure on-time and complete delivery of campaigns.
• Ensure all tactical media plan requirements are correctly implemented in digital platforms based on client needs.
• Proven expert in paid media capabilities, ability to find best-in-class solutions for the clients and being up-to-date with the upcoming tools/tech solutions that would work for their overall media strategy.
• Respond to requests for proposals (RFP’s) and briefs and present strategies/plans to the client.
• Sell through innovative solutions and ad formats to test new technology and keep client’s business moving forward and staying ahead of the curve.
• Manage and lead a direct report, or a team of employees. Effectively communicate agency goals, manage workloads, provide ongoing performance feedback and support professional development. Interview and participate in hiring decision of employees if/when required.
• Support a direct report in compiling reports/decks and presenting actionable insights and recommendations to planners/clients.
• Oversee fluid budgets, ensure required signoffs and conduct campaign and budget QAs.
• Expert in the client’s business and build trusted partnerships with all levels of client teams.
• Serve as subject matter expert to teams internally and externally.
• Recognizes and acts on opportunities to develop business with clients. Demonstrate thought-leadership both internally and externally.
• Proactively and independently contribute to and/or prepare media points of view (POVs).
• Understand marketing and communications process, and execute streamlined processes across clients, media partners, and other agencies.
• Identify process gaps and proactively integrate solutions to ensure a collaborative and efficient working relationship (process, timelines, trafficking documents, budgets).

Desired Skills & Experience

• Professional or educational background in Marketing and/or Advertising would give leverage to this application.
• Mid-Senior level of experience in paid social.
• Proven in-depth knowledge of the digital media industry.
• Full understanding of the roles of various digital channels and full-funnel campaigns.
• Proficient in social platforms: Meta, TikTok, Reddit, Pinterest, LinkedIn, Snapchat.
• Strong understanding of trafficking.
• Previous experience working within an advertising agency or with a media partner.
• Experience developing and executing Learning Agendas for clients to improve and evolve their paid social campaigns.
• Ability to develop positive on-going business relationships with a focus on client service.
• Demonstrated ability to effectively apply knowledge and insights gained from research resources to digital media buying.
• Understanding of cross-channel planning and strong coordination of digital and offline media efforts.
• Proficient in data analysis, emerging media and measurement.
• Experience with negotiation and presenting.
• Excellent communication skills (both written and verbal).
• Highly developed organizational skills with a strong attention to detail and accuracy.
• Ability to work collaboratively as well as independently.
• Ability to investigate, analyze & solve problems, and clearly communicate results.
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).
• Language Requirement: Bilingual (French and English) - Fluent in both languages with the ability to communicate effectively in both written and spoken form.

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Advertising, Marketing, and Management

• Industries

  Advertising Services, Marketing Services, and Broadcast Media Production and Distribution

Referrals increase your chances of interviewing at KINESSO by 2x

Sign in to set job alerts for “Digital Marketing Specialist” roles.

Pointe-Claire, Quebec, Canada 2 weeks ago

Montreal, Quebec, Canada CA$85,000.00-CA$95,000.00 1 month ago

Montreal, Quebec, Canada $125,000.00-$150,000.00 2 weeks ago

Junior Specialist, Ecommerce Growth & Paid Social Media

Junior Specialist, Social Media & Copywriting

Digital Media Specialist (18-month contract)

Digital Marketing Specialist (7-month replacement / Mid-August 2025) (English version)

Public Relations & Social Media Specialist

Paid Social Video Editor & Marketing Coordinator (Montreal or Toronto)

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.