Digital Product Manager — Client Experience & CRM

The Co-operators Group; Toronto; Hybrid; CAD 91,000 - 141,000; Full time

Benefits offered by this job

Training and development opportunities

Flexible work options

Paid time off

Job summary

CGL, a leading Canadian financial services co-operative, is seeking a Product Manager to own a large portion of the Digital product portfolio and enhance client, advisor, and operations experiences. You will partner with analytics to build dashboards and drive data-driven decisions while developing roadmaps for initiative rollouts and ensuring timely, budget-conscious delivery.

You will collaborate across teams to optimize the telephony channel and omni-channel experiences, lead workshops, and

Qualifications

• . Bachelor's or Master's in business, marketing, engineering, or related field.
• . 3+ years in product management, strategy, or client growth roles.
• . Proven experience leading cross-functional initiatives focused on lead generation or client acquisition.
• . Strong understanding of customer journey design, digital channels, and CRM/lead management platforms.
• . Experience with data analytics, performance measurement, and reporting to drive product decisions.
• . Excellent stakeholder management and communication skills.

Responsibilities

• Collaborate with cross-functional teams to deliver solutions for the telephony channel and omni-channel experience.
• Lead workshops to generate innovative ideas to improve client experience.
• Ensure delivery teams have requirements for a best-in-class customer experience solution.
• Partner with analytics to create dashboards and track IVR performance.
• Develop and maintain a roadmap for rollout of initiatives with budget-conscious delivery.
• Conduct market research and competitor analysis to inform product strategy.
• Communicate product vision and strategy to stakeholders and team members.
• Monitor and evaluate product performance and make data-driven decisions.
• Foster a culture of continuous improvement and agile delivery.
• Lead the team to ensure features are in-scope, on-time, high quality, and deliver business value.
• Educate the team in the business domain to improve solution understanding.

Skills

Product management

Strategy

Cross-functional leadership

Data analytics

CRM platforms

Stakeholder management

Communication skills

Lead generation

Education

Bachelor's degree in business/marketing/engineering

Master’s degree

Tools

CRM platforms

Job description

CGL, a leading Canadian financial services co-operative, is seeking a Product Manager to own a large portion of the Digital product portfolio and enhance client, advisor, and operations experiences. You will partner with analytics to build dashboards and drive data-driven decisions while developing roadmaps for initiative rollouts and ensuring timely, budget-conscious delivery.

You will collaborate across teams to optimize the telephony channel and omni-channel experiences, lead workshops, and