Digital Marketing Specialist

Best Buy Canada; Vancouver; Remote; CAD 62,000 - 71,000; Full time

Benefits offered by this job

Remote-first work

Employee discounts

Health benefits

Training programs

Job summary

Best Buy Canada is seeking a Digital Marketing Specialist to plan, execute, and optimize campaigns across paid social, display, video, and programmatic channels from a remote-first setup. You will partner with Brand, Content, Best Buy Ads, and business teams to turn insights into results, monitor performance, and deliver measurable business outcomes.

With 2+ years of experience, you will drive data-driven decisions in a fast-paced environment and help elevate customer experiences across digital

Qualifications

• 2+ years in digital marketing or agency roles.
• Hands-on with paid media and campaign management.
• Experience across DV360, Meta, TikTok, Google Ads, CTV.
• Strong data-driven decision making.
• Excellent organization and stakeholder skills.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across paid social, display, video, CTV, and programmatic.
• Monitor campaign performance and recommend data-driven improvements.
• Collaborate with Brand, Content, Best Buy Ads, and business teams.
• Analyze insights and prepare reports to measure success and opportunities.
• Manage multiple projects in a fast-paced, collaborative environment.
• Stay current on digital marketing trends and best practices.

Skills

Digital marketing

Paid media

Campaign management

Data analytics

Programmatic advertising

Cross-functional teamwork

Project management

Stakeholder management

Performance optimization

Tools

DV360

Meta Ads

TikTok Ads

Google Ads

Connected TV

Job description

We are looking for a Digital Marketing Specialist to help create impactful digital experiences that connect customers with the products, services, and brands they love. In this role, you'll leverage digital marketing expertise, creativity, and data-driven insights to execute high-performing campaigns and deliver measurable business outcomes.

As a Digital Marketing Specialist, you will plan, execute, and optimize digital marketing campaigns across a variety of channels while partnering with cross-functional teams to enhance customer engagement and campaign performance. This is an exciting opportunity for someone who thrives in a fast-paced environment, enjoys turning insights into action, and is passionate about delivering impactful digital experiences.

What You'll Do

• Plan, execute, and optimize digital marketing campaigns across paid social, display, video, connected TV, and programmatic channels.
• Monitor campaign performance and make data-driven recommendations to improve results.
• Partner with Brand, Content, Best Buy Ads, and business teams to deliver impactful marketing initiatives.
• Analyze campaign insights and prepare reporting to measure success and identify opportunities.
• Manage multiple projects simultaneously in a fast-paced, collaborative environment.
• Stay current on digital marketing trends, tools, and best practices to drive continuous improvement.

What We're Looking For

• 2+ years of digital marketing or agency experience with hands-on expertise in paid media, media buying, and campaign management.
• Experience managing campaigns across platforms such as DV360, Meta, TikTok, Google Ads, Connected TV, and other programmatic channels.
• Strong analytical skills with the ability to interpret performance data, identify opportunities, and drive results through data-driven decisions.
• Excellent organizational, communication, and stakeholder management skills, with the ability to manage multiple priorities in a fast-paced environment.
• A proactive, results-oriented marketer with a passion for innovation, emerging digital trends, and creating impactful customer experiences.

Why You'll Love It Here

• Remote-first work environment.
• Employee discounts on awesome tech from day one.
• Health benefits and wellness program.
• Training programs to build new and transferable skills.

About Best Buy

As Canada's destination for the coolest tech, Best Buy offers one of the best work environments in the country! Our culture is one of inclusivity and belonging and provides employees an environment where they can bring their whole selves to work.

We believe in a fair and inclusive hiring process.

Annualized Compensation Range

$62,000.00 - $71,000.00

Starting pay offered will consider skills and experience. Your pay can grow as you build your career with us.

Suite 102 - 425 West 6th Avenue, Vancouver, BC V5Y 1L3

This posting is for a vacancy.