Digital Marketer

Autism Services; Saskatoon; On-site; CAD 55,000 - 85,000; Full time

Job summary

Autism Services is seeking a Digital Marketer to develop, implement, and manage integrated marketing campaigns. You will enhance brand awareness, drive website traffic, generate leads and optimize digital performance across multiple channels.

The role requires planning and executing campaigns across SEO, PPC, email, social media, content, and display advertising, with strong analytics and experience using tools like Google Analytics, HubSpot, or Marketo.

Qualifications

• Minimum 3 years of digital marketing experience with expertise in SEO, PPC, social media, email marketing, analytics and automation platforms.
• Strong analytical, project management, communication, creativity and problem-solving skills are required.

Responsibilities

• Develop digital marketing strategies aligned with business goals.
• Plan and execute campaigns across SEO, SEM, email, social media, content and display advertising.
• Analyze campaign performance using KPIs, ROI, Google Analytics and Tag Manager.
• Conduct market research and identify growth opportunities.
• Collaborate with creative, content and web teams.
• Optimize websites for search and manage paid campaigns.
• Grow and manage social media communities.
• Create email campaigns with segmentation, A/B testing and personalization.
• Use marketing automation tools for lead nurturing and customer journeys.
• Stay current with digital marketing trends and best practices.

Skills

Analytical skills

Project management

Communication

Creativity

Problem-solving

Education

Marketing degree

Tools

HubSpot

Marketo

Job description

Digital Marketer

We are seeking a Digital Marketer to develop, implement, and manage integrated marketing campaigns for our organization and clients. You will enhance brand awareness, drive website traffic, generate leads, and optimize digital performance across multiple channels.

Responsibilities

• Develop digital marketing strategies aligned with business goals.
• Plan and execute campaigns across SEO, SEM, email, social media, content, and display advertising.
• Analyze campaign performance using KPIs, ROI, Google Analytics, and Tag Manager.
• Conduct market research and identify growth opportunities.
• Collaborate with creative, content, and web teams.
• Optimize websites for search and manage paid campaigns.
• Grow and manage social media communities.
• Create email campaigns with segmentation, A/B testing, and personalization.
• Use marketing automation tools for lead nurturing and customer journeys.
• Stay current with digital marketing trends and best practices.

Qualifications

• Diploma or degree in Marketing, Communications, Digital Media, or related field. Minimum 3 years' experience in digital marketing with expertise in SEO, PPC, social media, email marketing, analytics, and automation platforms such as HubSpot or Marketo. Strong analytical, project management, communication, creativity, and problem-solving skills.

We Offer

• Diverse client projects, a collaborative team environment, and professional development opportunities.

This is an in-person position. Applicants must currently reside in Saskatoon and be legally eligible to work in Canada. Only shortlisted candidates will be contacted.