Contract Senior Communications Strategist

PepsiCo; Mississauga; Sur place; CAD 750 - 123 000; Plein temps

Avantages offerts par ce poste

Competitive compensation

Inclusive culture

Sustainability-driven mission

Professional growth opportunities

Résumé du poste

PepsiCo Canada’s Communications team seeks a Communications Analyst (contract) to support external communications for One PepsiCo Canada. This 12-14 month role requires a strong communicator and strategist with experience in corporate reputation and content creation.

The successful candidate will collaborate across PepsiCo brands and markets, measure engagement, and help drive brand programming and crisis communications as needed. This position is based in Mississauga.

Qualifications

• Bachelor’s Degree in English, Communications, Journalism or related field.
• 5-7 years of professional communications experience, preferably with 2 years within a PR agency with direct media and creator interaction.
• Strong media relations skills including strategic planning and the ability to story-mine and pitch top-tier reporters.
• Strong expertise in navigating influencer/talent/partnership programming and protocols.

Responsabilités

• Serve as communications advisor to PepsiCo Canada’s marketing teams on external communications initiatives.
• Support brand PR and corporate reputation plans that leverage creative ideas, media and influencers to support new campaigns, innovation launches, brand programming and other corporate priorities.
• Provide timely review of external social media, influencer content, partnerships and sponsorships for potential reputational issues.
• Regularly liaise and collaborate with PepsiCo Foods US, PepsiCo Beverages US, and PepsiCo brand and corporate communications team members as well as cross-functional stakeholders.
• Stay informed of key issues and trends impacting the company and industry as well as current events that may impact programming.
• Conduct media outreach to trade and local/community media on behalf of our brands.
• Oversee and manage the work of agency teams, ensuring flawless execution, rigorous measurement and resources.
• Support crisis and issues communications, as needed.
• Provide functional comms support across Foods and Beverages.

Connaissances

Media relations

Strategic planning

Content creation

Engagement measurement

Cross-functional collaboration

Influencer partnerships

Oral and written communication

Formation

Bachelor’s degree (English, Communications, Journalism or related field)

Description du poste

PepsiCo Canada’s Communications team seeks a Communications Analyst (contract) to support external communications for One PepsiCo Canada. This 12-14 month role requires a strong communicator and strategist with experience in corporate reputation and content creation.

The successful candidate will collaborate across PepsiCo brands and markets, measure engagement, and help drive brand programming and crisis communications as needed. This position is based in Mississauga.