Campaign Manager, Performance

Media Experts; Toronto; Hybrid; CAD 70,000 - 90,000; Full time

Benefits offered by this job

Generous paid time off

Flexible hybrid work model

Formal training opportunities

Global network of agencies

Employee resource groups

Job summary

Omnicom Media Canada is seeking a Campaign Manager, Performance to drive campaign performance and execution across paid media channels. You will support the account management team with insights for RFPs, decks and planning, and develop best-in-class deliverables and reporting.

The role requires 1-2 years of paid media experience, proficiency across Meta Ads, Google Data Studio/Looker Studio, Google Analytics, and other ad platforms.

Qualifications

• Professional or Educational background in Marketing or Advertising.
• 1-2 year's experience in paid media campaigns across social, search and programmatic.
• Previous experience with an advertising agency or media partner is a plus.
• Strong understanding of digital channels and tagging processes.
• Passion for data, emerging media and technology; fast learner.

Responsibilities

• Support Account Management with insights for RFPs, decks and planning.
• Develop deliverables and reporting from available platforms.
• Be an expert in paid media capabilities and tools.
• Manage campaign setup and execution.
• Monitor budgets, calendars and KPI performance.
• Create insights and recommendations for presentations.

Skills

Paid media

Communication

Collaboration

Education

Marketing/Advertising background

Tools

Meta Ads

Pinterest

Reddit

TikTok

Search Ads 360

Microsoft Advertising/Bing Ads

Amazon Advertising

Google Data Studio/Looker Studio

Google Analytics

Google Keyword Planner

Job description

The role of the Campaign Manager, Performance is responsible for the overall campaign performance and execution. Their goal is to provide best in class expertise and recommendations that drive performance.

Key Responsibilities

• Support the Account Management team with insights to inform request for proposals (RFPs), decks, proposals and planning recommendations.
• Work internally to develop best in class deliverables/reporting to clients, from available technology platforms and services.
• Be an expert in paid media capabilities, ability to find best in class solutions for the clients and being up-to-date with the upcoming tools/tech solutions that would work for their overall media strategy.
• Develop in-depth knowledge of the digital media industry.
• Manage campaign set up and execution.
• Monitor creative calendars and campaign budgeting.
• Ensure consistency of ad specs/campaign objectives.
• Ability to facilitate tagging and successfully manage direct response campaigns. Pull reports, prepare meaningful insights and recommendations and communicate these effectively in presentations.
• Monitor the goals and key performance indicators (KPI’s) for a portfolio of clients to ensure on-time and complete delivery of campaigns.
• Create strong collaborative relationships with the planning teams and specialty business units (SBUs).
• Assist with training Associates on tools and processes.
• Support Account Managers with sourcing proposals from media partners and liaising with specialty business units (SBUs) as required.
• Ensure invoice clearing and budget management.
• Oversee the administration and maintenance of the plan - regularly evaluate campaign performance, proactively optimize campaigns, provide campaign post reports and ensure flawless campaign setup and digital activation.

Desired Skills & Experience

• Professional or Educational background in Marketing or Advertising would give leverage to this application.
• 1-2 year's experience in paid media campaigns across social, search and programmatic.
• Previous experience working within an advertising agency or with a media partner gives leverage to this application.
• Full understanding of the roles of various digital channels.
• Understanding trafficking and website tagging processes an asset.
• Passion for data, emerging media and technology. Professional learning agility, with a passion for continuous development.
• Client service oriented. Proactive approach to problem solving, assisting the team, self-development, etc.
• Excellent communication skills (both written and verbal).
• Highly developed organizational skills with professional attention to detail and accuracy.
• Ability to work collaboratively as well as independently.
• Ability to develop and foster relationships with media partners.
• Advanced proficiency in Microsoft Office Suite (Word, Excel and PowerPoint).
• Proficient in Meta Ads, Pinterest, Reddit, Tiktok, Search Ads 360, Microsoft Advertising/Bing Ads, Amazon Advertising, Google Data Studio/Looker Studio, Google Analytics, Google Keyword Planner, Meta Ads, Tiktok

Media Experts is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law.

Why Join Omnicom Media Canada

At Omnicom Media Canada, careers are designed for growth. We’ve purposefully crafted a transformative talent experience built with accountability in action - focused on community, impact, and opportunity.

Community - We build a culture where our people show up for each other, grow together, and win together.

Impact - Your work creates real outcomes — for clients, for the business, and for the industry.

Opportunity - We give you the runway, resources, and support to keep rising — on your terms and at your pace.

This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.

Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:

• Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
• A flexible hybrid work model that works for you.
• A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
• A chance to be part of and grow within a global network of agencies.
• The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Life on the Spectrum, Pan-Asian Network, and Rainbow Lounge.