Campaign Analytics Manager

IFG International Financial Group Ltd; Old Toronto; Hybrid; Full time

Job summary

An established industry player seeks a Campaign Analytics Manager to drive insights through data analysis and visualization. This hybrid role involves working closely with business performance metrics, designing impactful dashboards, and translating complex data into actionable insights. Ideal candidates will have a strong background in SAS and SQL, along with a passion for data storytelling. Join a top-tier bank in Canada and contribute to significant business decisions while enhancing your analytical skills in a dynamic environment. If you're ready to make a difference through data, this opportunity is perfect for you.

Qualifications

• 2-5 years of experience in campaign analytics or a similar role.
• Proficient in SAS and SQL with strong data visualization skills.

Responsibilities

• Analyze business performance and design dashboards for insights.
• Develop data visualizations to present data intuitively.

Skills

SAS

SQL

Data Visualization

Data Storytelling

Data Mining

Insights Development

PowerBI

Tools

PowerBI

Job description

Pay Rate: $50

Location: Toronto ON

Job Type: Contract

Our client, a Top 5 Bank in Canada, is looking for a Campaign Analytics Manager for an initial 3 month contract with a possibility of extension/conversion. The role is hybrid in Toronto.

Role Responsibilities (including, but not limited to):

1. Provide in-depth analysis and reporting on business performance activities.
2. Design dashboards and analyses to be performed, and appropriate visualization and analytics tools to use.
3. Identify trends and patterns to address identified business questions and provide insights through reporting and data visualization techniques.
4. Build various reporting dashboards using the most appropriate data extraction, data cleaning and data visualization techniques.
5. Translate business needs to technical specifications and evaluate existing data visualization systems to improve them.
6. Develop data visualizations of large amounts of data that facilitate the intuitive presentation of data to decision makers.
7. Document data flow, systems, and processes to improve the design, implementation, and management of business/group processes.

Must-Have Skills:

1. 2-5 years of relevant experience in a similar role.
2. 2+ years of SAS/SQL experience.
3. Data visualization, data storytelling, data mining.
4. Insights development and reporting.
5. Deep knowledge and technical proficiency.

Nice-to-Have Skills:

1. PowerBI preferred.
2. Previous banking / FI experience.

If you have the skills required to be successful in this role and you would like to learn more, please send your updated resume in MS Word format to Deepkamal Kaur at [e-mail].