Buyer, Media Activation

Orion Worldwide LLC.; Toronto; Hybrid; CAD 50,000 - 70,000; Full time

Job summary

A leading global media company seeks a Buyer for Media Activation in Toronto. This role involves executing media campaigns across television, radio, and OOH, requiring strong negotiation skills and a collaborative approach. The ideal candidate will have a degree in advertising/marketing and 1-2 years of relevant experience, contributing to a vibrant company culture focused on teamwork and personal development.

Benefits

Generous paid time off including vacation and wellness days

Flexible hybrid work model

Formal training opportunities

Community-based employee groups

Qualifications

• 1-2 years’ experience in media investment.
• Strong learning agility and passion for continuous development.
• Ability to develop positive business relationships.

Responsibilities

• Negotiate, execute and maintain media campaigns for clients.
• Oversee preparation and presentation of campaign reports.
• Foster relationships across agency partners.

Skills

Communication

Organizational skills

Problem solving

Education

Post-secondary education – University graduate and/or advertising/marketing College degree

Tools

MediaOcean

Radius

Microsoft Office Suite

Job description

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The role of a Buyer, Media Activation is to execute television, radio and OOH campaigns. The successful candidate will be responsible for negotiation, execution and maintenance of media campaigns for various clients, as well as assisting the Supervisor/Senior Manager in preparing all written documents (e.g. pre-buy, post buy, etc.). This role requires you to work as part of an integrated media investment team to ensure the product is grounded in insights and experience, resulting in flawless media executions.

Key Responsibilities

• Negotiate, execute and maintain television, radio and OOH campaigns for a portfolio of clients
• Deliver media campaigns that meet campaign objectives and client expectations on a daily basis
• Understand and recommend stations and programming that align with target audience
• Oversee the preparation and presentation of campaign reports, campaign summaries, tracking of expenditures by supplier as required.
• Proactively advise the team of any variations to execution of media plans.
• Assist in ensuring all invoices, discrepancies and billings are cleared and issued in a timely manner as needed.
• Execute all relevant revisions to the media buy as needed.
• Identify and communicate potential buying market conditions to peers.
• Develop and maintain positive rapport with media partners.
• Foster relationships across agency partners, with a focus on client service.
• Attend media seminars and presentations as required.

Desired Skills & Experience

• Post-secondary education – University graduate and/or advertising/marketing College degree preferred.
• Minimum (1-2) years’ experience in media investment.
• Previous OOH experience is an asset.
• Ability to develop positive on-going business relationships (both internal & external) with a focus on client service.
• Strong learning agility, with a passion for continuous development.
• Excellent communication skills (both written and verbal).
• Highly developed organizational skills with a strong attention to detail and accuracy.
• Excellent ability to manage and prioritize time.
• Proactive approach to problem solving, supporting the team, self-development, etc.
• Ability to work collaboratively as well as independently.
• Proficient with MediaOcean, Radius and media research tools
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

Orion Worldwide is a global media company that generates value for many of the world’s most well-known media owners and brands. Like our namesake, we are connectors who bring together people and businesses to unlock a mutual exchange of value. We define success through our ability to help partners achieve long-term, sustainable growth. We look for people who possess the passion, innovative thinking, and partnership skills to join our collaborative and diverse teams. No single person, or discipline, is responsible for success at Orion. Teamwork is the backbone for how we achieve our business goals and cultivate an inclusive culture in which we can all be proud. We strive for a vibrant culture of creativity, accountability, and connection – and believe we do a pretty good job! For more information, please visit orionworldwide.com

What's in it for you?

• Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.

• A flexible hybrid work model that works for you.

• A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.

• A chance to be part of and grow within a global network of agencies.

• The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

Orion is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to [e-mail].

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Analyst and Advertising

• Industries

  Advertising Services, Marketing Services, and Broadcast Media Production and Distribution

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