Brand Manager - 12 Month Contract

Connor, Clark & Lunn group; Toronto; Hybrid; CAD 110,000 - 125,000; Full time

Job summary

Connor, Clark & Lunn Financial Group Ltd. in Toronto seeks a Brand Manager to drive marketing and branding initiatives on a 12-month contract.

You’ll lead campaigns for corporate and employer brands, manage cross-functional projects, and partner with design, digital and communications teams. You bring 5–7 years in marketing (asset management preferred), a marketing degree, and strong storytelling, with familiarity of Salesforce Account Engagement, WordPress and Formstack.

Qualifications

• Minimum 5–7 years of marketing experience, ideally in asset management.
• Undergraduate degree in Marketing, Communications, Public Relations or similar; asset management knowledge.
• Proficiency in verbal and written French is an asset.
• Familiarity with digital marketing tech like Salesforce Account Engagement, WordPress and Formstack.
• Experience using social platforms and optimizing paid and organic media initiatives.
• Strong written and oral communication and presentation skills; able to work independently and build consensus.

Responsibilities

• Manage and execute marketing campaigns for corporate and employer brands.
• Lead multiple projects from briefing to launch with design, digital and communications teams.
• Research and identify target audiences and industry peers.
• Assess and deploy marketing initiatives; measure and iterate.
• Plan budgets and timelines for marketing programs.
• Ensure compliance with marketing regulations in a highly regulated industry.
• Organize virtual and in-person events from concept to execution.
• Collaborate with team to brainstorm and implement innovative strategies.

Skills

Marketing experience

French language

Communications

Creativity

Project management

Education

Undergraduate degree in Marketing/Communications/Public Relations

Tools

Salesforce Account Engagement

WordPress

Formstack

Job description

Connor, Clark & Lunn Financial Group Ltd. - Toronto, Ontario, Canada

Connor, Clark & Lunn Financial Group is looking for aBrandManager to join the marketing team in Toronto on a 12 month contract.

Are you someone who has a "can-do" attitude, enjoys new projects, and is up to date with marketing trendsand technologies? Are you ready to cut a new path? If yes, this may be the right fit for you!

Who You Are

As the ideal team player, you have a knack for technology,storytelling and enjoy driving outcomes with creative out-of-the-box thinking. You are a strategic and forward thinker but also understand the importance of making incremental changes. You are passionate about your work and maintaining strong relationships among colleagues, managers, and external stakeholders.

You are someone who is goal-oriented and ready for any challenge that comes their way. This is a unique opportunity as we are on a marketing and branding journey and need to have a true champion joining us to help us bring it to life. You are flexible and adapt easily to the evolving needs of the business. Your openness to continuous learning is unparalleled and will be the key to your success and ours in standing out among the competition.

What You Will Do

• Manage and execute marketing campaigns for both corporate and employer brands
• Manage multiple projects from briefing to launch - project scoping, preplanning and proactive collaboration with design, digital and communications
• Research and identify our target audiences and industry peers
• Assess and deploy marketing initiatives, measure and iterate as required
• Project planning and budgeting
• Manage compliance requirements associated with marketing initiativesin a highly-regulated industry
• Build out virtual and in-person events from concept through execution
• Work with the marketing and communications team to brainstorm and implement new and innovative strategies
• Work with key stakeholders to update and improve their marketing efforts
• Identify latest trends and technologies within marketing relevant to the asset management industry

What You Bring:

• Experience:You have a minimum of 5-7 years of marketing experience, ideally in asset management. Experience managing internal clients is an asset
• Knowledge:You have completed an Undergraduate Degree in Marketing, Communications, Public Relations or similar; asset management knowledge. Proficiency in verbal and written French is an asset
• Tech Savvy:You have familiarity and curiosity using digital marketing technology such as Salesforce Account Engagement (formerly Pardot), WordPress, and Formstack
• Social Media:Experience in utilizing social platforms and optimizing paid and organic media initiatives
• Communications:You have effective written and oral communication and presentation skills with the ability to improvise. You can run witha project independently but create consensus throughout the process
• Creativity:You have a creative mind with an eye for detail, ideas come naturallyand you have proven it through your successful track record

The salary range for this position is $110,000 to $125,000. The salary range provided reflects the base salary range for this position as required by legislation. In addition, there is an annual performance bonus which contributes to the total compensation of this position. Further questions may be directed to the HR team during the interview process.