Brand Manager

Pharmaris Canada; Surrey; On-site; CAD 70,000 - 110,000; Full time

Job summary

Pharmaris Canada is seeking an experienced Brand Manager to develop and implement brand strategies that align with business objectives, consumer needs, and market insights. Based in Surrey, BC, you will lead marketing initiatives and ensure the brand resonates with Canadian healthcare customers.

You will oversee campaigns, conduct market research with product teams, and coordinate cross-functional efforts to strengthen our value proposition and market presence.

Qualifications

• Bachelor's degree in Pharmacy (B.Pharm) or related Life Sciences discipline required.
• MBA in Marketing, Pharmaceutical Management, or equivalent business discipline preferred.
• Minimum 2 years of experience in Marketing and Management.
• Proven experience in developing and implementing long-term brand strategies that align market insights with business objectives.
• Exceptional written and verbal communication skills and interpersonal abilities.
• Knowledge of PAAB guidelines and Canadian pharmaceutical promotional regulations.

Responsibilities

• Develop and implement innovative brand strategies that differentiate our value proposition while aligning with business goals.
• Conduct consumer and market research with product managers to ensure brand relevance.
• Oversee development and execution of marketing campaigns to uphold brand identity and awareness.
• Monitor and analyze performance metrics to make data-driven decisions and strategic recommendations.
• Serve as primary contact for internal and external stakeholders regarding brand-related matters.
• Develop brochures, promotional materials, product monographs, sales folders, banners, and digital assets.
• Update corporate presentations and product slide decks.
• Conduct product launch meetings and periodic refresher training.

Skills

Brand strategy

Marketing management

Market research

Communication

Education

Bachelor's degree in Pharmacy

MBA in Marketing

Tools

MS Office

CRM

Job description

At Pharmaris Canada, our goal is to bring Canadians meaningful, effective, high quality health care products that will help you improve your health and overall well‑being. When you feel good, it positively impacts not only you, but also everyone around you. This can have a powerful long-term "ripple" effect.

Job Description

We seeking an experienced brand manager to develop and implement brand strategies that align short- and long-term business objectives with consumer behaviors, needs, and attitudes

Key Responsibilities

• Develop and implement innovative brand strategies that differentiate our value proposition from competitors while ensuring our business goals align with consumer needs
• Conduct consumer and market research- in collaboration with product managers- to ensure the brand caters to current and potential customers' real-world needs and expectations
• Oversee the development and execution of marketing campaigns that elevate and uphold the brand identity and awareness.
• Monitor and analyze performance metrics of brand and marketing initiatives to make data-driven decisions and strategic recommendations
• Serve as the primary point of contact for internal and external stakeholders regarding brand-related matters
• Develop brochures, detailing aids, promotional materials, product monographs, sales folders, banners, display materials, and digital marketing assets.
• Update and maintain corporate presentations and product slide decks.
• Conduct product launch meetings and periodic refresher training.

Requirements

• Bachelor's degree in Pharmacy (B.Pharm) or a related Life Sciences discipline - Required
• MBA in Marketing, Pharmaceutical Management, or an equivalent business discipline - Preferred
• Minimum 2 years of experience in Marketing and Management.
• Proven experience in developing and implementing long-term brand strategies that align market insights with business objectives
• Exceptional written and verbal communication skills, along with solid interpersonal skills
• Experience in Healthcare, Pharmaceutical sector or CPG is a plus
• Ability to work independently, organize, coordinate & collaborate
• Excellent time management, initiative and organizational skill
• Knowledge of PAAB guidelines and Canadian pharmaceutical promotional regulations.
• Microsoft Office Suite (Excel, PowerPoint, Word), CRM tool knowledge

The position requires you to work in Surrey, BC