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No Days Wasted in Toronto is seeking a hands-on Brand Builder to own our on-the-ground presence and ambassador community. You’ll design and run experiential events, build a loyal consumer community, and capture content and data to fuel our growth engine.
You’ll work cross-functionally with Growth Marketing and Brand leads, own field activations from concept to execution, and measure impact with search signals and signups. This role is in-office in Toronto.
No Days Wasted is a recovery and wellness CPG brand built on one idea: give people more time, and more good days. We sell across three channels that feed each other, direct-to-consumer, Amazon, and retail, and we are profitable, bootstrapped, and growing fast. We believe the only durable moat in our category is brand. Products can be copied and ads can be outspent. What no competitor can copy is people knowing our name and searching for it. So the whole company is oriented around one thing: growing the number of people who know and search for No Days Wasted. This role builds the half of that brand that happens in the real world.
We are hiring a hands-on brand builder to own our community and our on-the-ground presence, and to turn both into content, data, and demand. This is not a desk job and it is not pure social media. You will be at events, building an ambassador community, and capturing what happens so the rest of the team can amplify it. You will sit with our Growth Marketing Manager, who owns the DTC funnel and retention, and our Brand and Content Lead, who owns the content engine and creators. You are the third piece: the in-person brand and the community they do not cover.
First 90 days: Map the community and event calendar, take over the existing ambassador program, run your first activations with content and data capture built in, and stand up simple tracking so we can see branded search and event-driven signups moving.
6 to 12 months: An active, growing ambassador community, a repeatable experiential calendar, a steady stream of field content and captured leads feeding the team, and a visible lift in how many people search for us by name.
Wellness, functional, or food and beverage category experience; ambassador or creator community building; a good eye for content and comfort capturing it yourself; and any experience tying experiential work back to a measurable outcome. 3-5 years marketing experience.
You are a pure social-media manager or content creator who has never run a real-world program, you need constant direction or a big team around you to get moving, you need everything to live on a dashboard, or you can't connect your work to a number.