B2B Marketing Coordinator: AI-Driven Campaigns & Events

Mnp Llp; Calgary; Hybrid; CAD 60,000 - 85,000; Full time

Benefits offered by this job

Generous base pay

4 paid personal days

Group pension plan with 4% matching

Professional development assistance

MNP University

Job summary

MNP in Calgary is seeking a Marketing Coordinator for our Digital Services practice. You will support integrated marketing campaigns, content, events, and thought leadership to elevate our B2B solutions.

Reporting to the Senior Director of Marketing & Sales Enablement, you’ll collaborate across channels, analyze performance, and explore AI tools to improve campaigns while developing your marketing skills in a collaborative, growth‑oriented environment.

Qualifications

• Possess a degree or diploma in marketing, communications or business.
• Minimum two (2) to four (4) years of marketing experience, ideally in a B2B technology or professional services environment.
• Proficiency with marketing, analytics, project management and CRM platforms is an asset.
• Comfort working with campaign data to produce reports and dashboards.
• Demonstrated experience using AI tools in a professional setting, and a curiosity and enthusiasm for exploring how AI can enhance marketing workflows.
• Strong interpersonal skills with the ability to work collaboratively across teams at all levels.
• Excellent written and verbal communication skills, with the confidence and professionalism to engage effectively with senior stakeholders.
• Strong computer literacy including effective working skills of Microsoft Excel, Teams, SharePoint, Word and PowerPoint.
• French language skills considered an asset.

Responsibilities

• Provide marketing support to managers and the broader team in the development and execution of campaigns and projects
• Support the coordination and deployment of content marketing and thought leadership initiatives across multiple channels, including blogs, collateral, email, press releases, social media, syndication and digital advertising
• Develop campaign briefs and manage delivery using internal marketing resources and external contractors and agencies
• Support the planning, execution and follow‑up of marketing events, including coordinating logistics, managing vendor relationships, preparing materials and tracking outcomes
• Conduct competitive and market research to track industry trends and emerging channels, surfacing insights to inform campaign recommendations
• Support the tracking and reporting of leads and measurable results across multiple channels and systems, including CRM, website and advertising platforms
• Assist in the overall management and review of the marketing budget, ensuring projects stay on budget and invoices are coded correctly
• Maintain marketing databases, client lists, promotional materials, brochures and tradeshow equipment
• Actively explore and apply AI tools to improve the quality, consistency and efficiency of marketing activities, sharing learnings with the broader team
• Develop a thorough understanding of MNP's services, businesses and industry

Skills

Interpersonal skills

Communication

AI tools

Data analysis

French language skills

Education

Marketing/Communications/Business degree or diploma

Tools

CRM platforms

Microsoft Excel

Microsoft Teams

SharePoint

Word

PowerPoint

Job description

MNP in Calgary is seeking a Marketing Coordinator for our Digital Services practice. You will support integrated marketing campaigns, content, events, and thought leadership to elevate our B2B solutions.

Reporting to the Senior Director of Marketing & Sales Enablement, you’ll collaborate across channels, analyze performance, and explore AI tools to improve campaigns while developing your marketing skills in a collaborative, growth‑oriented environment.