B2B Account Executive - Canada

McLean & Company; Winnipeg; On-site; CAD 70,000 - 100,000; Full time

Job summary

McLean & Company, a division of Info-Tech Research Group, is hiring a B2B Account Executive focused on acquiring new business in North America. You will target HR, Talent, and L&D leaders with a comprehensive Membership that combines research, templates, surveys, and advisory support to drive measurable outcomes.

We equip you with Salesforce, SalesLoft, Sales Navigator, Jeeva, and PitchMonster to streamline prospecting and pipeline management, supporting a fast-growing, metrics-driven

Qualifications

• Experience engaging senior executives (HR experience is a plus, but not required).
• Proven consultative approach focused on delivering tangible business value.
• Strong collaboration, listening, and communication skills.
• Entrepreneurial spirit with a passion for continuous learning.
• Bachelor's or Master's degree recommended.

Responsibilities

• Prospect diligently: Generate 8+ first sales appointments monthly, making 80+ personalized calls/emails daily within strategic cadences.
• Prepare thoroughly: Dedicate an hour of research before each meeting, tailoring discussions to the client’s specific challenges.
• Execute with value: Leverage our Value Selling framework to uncover root business needs and showcase how our Membership Platform delivers measurable results.

Skills

Executive outreach

Consultative selling

Pipeline management

Communication

Growth mindset

Education

Bachelor's or Master's degree

Tools

Salesforce

SalesLoft

Sales Navigator

Jeeva

PitchMonster

Job description

B2B Account Executive (New Business)

Are you a driven B2B sales professional ready for a new challenge? Join McLean & Company, a division of Info-Tech Research Group and one of the fastest-growing Research & Advisory firms in North America. In this role, you’ll focus on acquiring new business in the North American market by selling our comprehensive Membership to executive leaders in HR, Talent, and L&D who value organizational culture and operational excellence. Our offering integrates best-practice research, ready-to-use tools and templates, proprietary survey diagnostics, L&D programs, workshops, and one-on-one advisory support-ensuring HR teams and organizations drive measurable business results.

Why McLean & Company?

• Growth & Advancement: Many of our Directors and VPs have been promoted internally-shape your career with us.
• Robust Tools & Support: We equip you with Salesforce, SalesLoft, Sales Navigator, Jeeva, and PitchMonster for streamlined prospecting and pipeline management.
• Impactful Market: The global HR Research & Advisory space is valued at $14B+ and expanding. Our distinct approach and offerings create a challenging yet rewarding sales environment.

You’ll Succeed Here If You...

• Have 2-5+ years of B2B sales experience, ideally selling to executives
• Consistently meet or exceed sales targets in a fast-paced, metrics-driven environment
• Thrive on full-cycle sales, from pipeline creation to closing
• Embrace coaching, seek feedback, and invest in ongoing professional growth
• Are intellectually curious about HR’s impact on business outcomes

Key Responsibilities

• Prospect Diligently: Generate 8+ first sales appointments monthly, making 80+ personalized calls/emails daily within strategic cadences.
• Prepare Thoroughly: Dedicate an hour of research before each meeting, tailoring discussions to the client’s specific challenges.
• Execute with Value: Leverage our "Value Selling" framework to uncover root business needs and showcase how our Membership Platform delivers measurable results.

Qualifications

• Experience engaging senior executives (HR experience is a plus, but not required)
• Proven consultative approach focused on delivering tangible business value
• Strong collaboration, listening, and communication skills
• Entrepreneurial spirit with a passion for continuous learning
• Bachelor's or Master's degree recommended

If you’re excited to be part of a fast-growing firm that supports HR executives and organizations with industry-leading solutions, we’d love to hear from you.

McLean & Company is a division of Info-Tech Research Group.

Info-Tech Research Group is an equal opportunity employer committed to diversity and inclusion and does not discriminate on the basis of any legally protected status or characteristic including Minority/Female/Sexual Orientation/Gender Identity/Disability and Veteran status and are pleased to consider all qualified applicants.

To that end, upon request, ITRG will ensure, to the extent possible, that accommodation be made available to applicants throughout the recruitment and hiring process.