Associate Product Manager, Content Management

Canadian Tire; Toronto; On-site; CAD 64,000 - 106,000; Full time

Job summary

Canadian Tire Corporation in Toronto is seeking an Associate Product Manager, Content Management to join our team, shaping content platforms at the intersection of technology, marketing, and operations. You will partner with the Product Manager, Content Management to gather requirements, support roadmaps, and coordinate cross-functional initiatives across Marketing, Creative, eCommerce, Tech, and vendors.

The role emphasizes governance, adoption, and continuous improvement.

Qualifications

• 5+ years of experience in product management, product operations, platform administration, business process improvement, project delivery, or similar cross-functional roles.
• Experience working with enterprise business platforms and supporting cross-functional stakeholder groups.
• Strong stakeholder management, communication, facilitation, and relationship-building skills.
• Demonstrated ability to influence outcomes and drive progress without direct authority.
• Strong analytical, problem-solving, and critical-thinking skills.
• Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.
• Experience with Adobe Workfront is an asset.
• Experience with Adobe Experience Manager (AEM) Assets or other Digital Asset Management (DAM) platforms is an asset.
• Familiarity with workflow automation, integrations, or content supply chain concepts is an asset.

Responsibilities

• Product & Platform Support: Partner with the Product Manager, Content Management to support the ongoing evolution of content management platforms and related business capabilities.
• Gather, document, and refine business requirements from stakeholders across multiple functions.
• Support product roadmap initiatives through discovery, testing, validation, implementation planning, and release activities.
• Analyze user feedback, business needs, and operational challenges to identify opportunities for platform improvement.
• Assist in prioritizing enhancements, resolving platform gaps, and supporting continuous improvement initiatives.
• Lead assigned initiatives and workstreams from discovery through implementation, coordinating stakeholders and driving progress with limited oversight.
• Coordinate with business, technology, and vendor teams to support successful delivery of platform enhancements.

Skills

Stakeholder management

Communication

Facilitation

Relationship building

Analytical thinking

Problem solving

Organizational skills

Influencing without authority

Tools

Adobe Workfront

Adobe Experience Manager (AEM) Assets

Job description

Canadian Tire Corporation is seeking an Associate Product Manager, Content Management to join their team in Toronto, Ontario. This cross-functional role sits at the intersection of technology, marketing, and business operations.

What You'll Do

Product & Platform Support

• Partner with the Product Manager, Content Management to support the ongoing evolution of content management platforms and related business capabilities.
• Gather, document, and refine business requirements from stakeholders across multiple functions.
• Support product roadmap initiatives through discovery, testing, validation, implementation planning, and release activities.
• Analyze user feedback, business needs, and operational challenges to identify opportunities for platform improvement.
• Assist in prioritizing enhancements, resolving platform gaps, and supporting continuous improvement initiatives.
• Lead assigned initiatives and workstreams from discovery through implementation, coordinating stakeholders and driving progress with limited oversight.
• Coordinate with business, technology, and vendor teams to support successful delivery of platform enhancements.

Platform Operations & Governance

• Support the administration and governance of Adobe Workfront and AEM Assets, including workflows, metadata, user access, content lifecycle processes, dashboards, custom forms, and platform standards.
• Monitor platform usage, adoption trends, operational issues, and opportunities for optimization.
• Coordinate issue triage and resolution activities with technology teams and external partners.
• Help establish and maintain platform best practices, governance standards, and operating procedures.
• Support quality assurance, testing, and release validation activities for new platform capabilities.
• Help identify opportunities to improve content operations, asset management processes, metadata quality, and workflow efficiency across the content ecosystem.

Stakeholder Engagement

• Build strong relationships with stakeholders across Marketing, Creative, Content, eCommerce, Technology, and other business teams.
• Facilitate discussions to understand business challenges and translate them into platform requirements or process improvements.
• Lead conversations with stakeholders of varying technical backgrounds, helping drive alignment and informed decision-making.
• Influence outcomes through expertise, collaboration, and trusted partnerships rather than formal authority.

Adoption & Change Enablement

• Support onboarding and enablement activities for new users and teams.
• Coordinate training, documentation, communications, and adoption activities associated with new platform capabilities.
• Partner with change management and business teams to support successful adoption of new processes and functionality.
• Contribute to user guides, best practices, FAQs, and other support materials.

What You'll Bring

• 5+ years of experience in product management, product operations, platform administration, business process improvement, project delivery, or similar cross-functional roles.
• Experience working with enterprise business platforms and supporting cross-functional stakeholder groups.
• Strong stakeholder management, communication, facilitation, and relationship-building skills.
• Demonstrated ability to influence outcomes and drive progress without direct authority.
• Strong analytical, problem-solving, and critical-thinking skills.
• Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.
• Experience with Adobe Workfront is an asset.
• Experience with Adobe Experience Manager (AEM) Assets or other Digital Asset Management (DAM) platforms is an asset.
• Familiarity with workflow automation, integrations, or content supply chain concepts is an asset.

Salary

Broadband salary range: $64,000 – $106,000. Typical hiring range: $64,000 – $90,000.

5+ years of experience in product management, platform administration, business process improvement, or similar cross-functional roles. Experience with enterprise SaaS platforms and cross-functional stakeholder management. Adobe Workfront and/or AEM Assets experience is an asset.