Associate Director, Paid Social

Brainlabs; Toronto; On-site; CAD 90,000 - 130,000; Full time

Job summary

Brainlabs is seeking an Associate Director, Paid Social to lead and oversee client work in Toronto. You will define campaign objectives, measure impact, and guide the delivery team to achieve KPIs while driving innovative concepts and best practices.

You will lead campaigns, track performance, and mentor teammates, fostering a culture of learning. Our office-centric model expects in-office presence several days weekly in Toronto.

Qualifications

• 4+ years of Paid Social delivery experience.
• Proven success in optimising campaigns using automation and tech adoption.
• Confident communicator with strong data analysis and reporting skills.

Responsibilities

• Define objectives and measure impact of paid social work aligned to client KPIs.
• Oversee delivery workload and ensure campaigns meet budget and deadlines.
• Track, optimise campaigns and promote guideline adherence.
• Mentor team and contribute to best-practice roadmap.

Skills

Paid Social

Campaign optimisation

Data analysis

Presentation skills

Client management

Job description

Brainlabs is the independent, founder-led agency building the future of media. We have over 1000 Brainlabbers based across the global, all united through the 12 principles laid out in our Culture Code. We're full-service, with people and AI agents working side by side, all aligned to one thing: maximizing our clients' revenue through a genuinely scientific approach to media. If you want to help play your part in achieving this for the world's biggest brands in an environment that will support and challenge you in equal measure, this is where you do it.

So you’re interested in becoming a Associate Director, Paid Social? Let's dive into what that means:

Classification: Full-time
Location: Toronto, Ontario
Work Authorization: Candidates must be legally authorized to work in Canada. We are unable to provide visa sponsorship or continuation for this position.

As a Paid Social practitioner you’ll help to shape and then oversee delivery of work for clients. You will help to define the objectives of the work, and measure the success/impact, in line with overall campaign objectives and wider client-centric KPIs, actively managing the workload of the delivery team to enable this. You will also generate and promote innovative new concepts to clients applying our test and learn approach and share successes across the practice.

In this role you will:

• Use your practice knowledge you will work to deliver highly successful campaigns that outperform KPIs, to budget and on-time.
  
• Effectively track and optimise campaigns.
  
• Develop and implement, as well as follow guidelines and processes.
  
• Actively contribute to developing the Paid Social best-practice roadmap so that our offering is continually developing.
  
• Act as a point of escalation for client teams, working to ensure that work is delivered to standard and on time.
  
• Lead and mentor others across the practice helping to grow capability and knowledge.
  

We’re looking for someone who:

• Has strong Paid Social delivery knowledge and 4+ years of experience
  
• Has demonstrable success in optimising Paid Social campaigns and work through automation, processes and technology adoption/development.
• Has a good understanding about how other channels work and optimise together.
  
• Is a confident, dynamic, engaging and authentic communicator who cares about the quality of work and continuous learning.
  
• Is passionate about growing the knowledge of those around you
  
• Has excellent presentation skills and strong data analysis and reporting skills.
  
• Has a strong attention to detail, methodical and process orientated.
  

And this is what success looks like in the role:

• You will live our culture code every day!
  
• Effective campaign creation and delivery metrics
  
• Internal targets/metrics on technology adoption and process optimisation met.
  
• You will hit our quality assurance metrics on all campaigns you lead.
  
• Client satisfaction targets being met (internal & external)
  
• Learning certifications created and met across the practice
  
• Actively managing workload of your delivery teams to maximise output.
  

#LI-MB1

What happens next?

We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.

A note on our offices: We pride ourselves in being a company with an office-centric culture and, for the majority of roles we expect people to be in commuting distance of the office and come in for around 3 days per week.

Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!