Assistant Planner

WPP Media Limited; Toronto; Hybrid; CAD 45,000 - 60,000; Full time

Benefits offered by this job

Medical insurance

Retirement plans

Vision insurance

Dental insurance

Paid time off

Partner discounts

Mental health days

Job summary

WPP Media Limited is seeking an Assistant Media Planner to support the planning and execution of media campaigns. You will assist planners/buyers, prepare budgets, create schedules, and help with research and reporting.

The role requires digital media enthusiasm, strong communication, and proficiency with analytics tools. We operate with a hybrid model, with several in-office days per week to collaborate with teams.

Qualifications

• Digitally savvy; uses digital media and research to inform planning.
• Proficient with digital analytics and media concepts.
• Strong written and verbal communication skills.
• Ability to search, research topics, and translate insights into media plans.

Responsibilities

• Handle day-to-day client requests and provide timely support.
• Review vendor contracts for accuracy and consistency.
• Generate schedules for client teams and assist in PowerPoint decks.
• Assist in preparing mid and post-buy reports and presentations.
• Input data into Prisma/Mediaocean and Ad Serving platforms.
• Resolve discrepancies within the billing process.

Skills

Digital media

Google Analytics

Google Images

Research

Media basics

Communication skills

DDS

Infosys

Microsoft Office

Outlook

Excel

PowerPoint

Word

Vividata

Tools

DDS

Infosys

Microsoft Office

Outlook

Excel

PowerPoint

Word

Vividata

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world‑class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Job Title: Assistant Media Planner

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

ABOUT THE ROLE:

The Assistant Planner is responsible for the overall support of the team. Job responsibilities include: preparation of budgets, resolving billing discrepancies, analysis/reporting, media POV’s, and media proposals. They will assist the team and work closely with Planner/Buyers to help manage day to day and on‑going projects while developing knowledge on research, planning and proprietary tools.

YOUR IMPACT:

• Handle day-to-day client requests
• Review vendor contracts for accuracy
• Generate schedules where necessary to client teams
• Assist in the preparation of PowerPoint presentations
• Analyze and prepare mid and post-buy reports and presentations
• Prepare status updates for internal status meetings which includes taking minutes and updating status documents
• Utilize and understand proprietary and syndicated research tools used for planning and reporting purposes
• Study demographic data and consumer profiles to identify desired target audiences for specific media vehicles, including lifestyles and psychographics
• Utilize syndicated research to help analyze the competitive landscape
• Develop agency point of views on media opportunities for submission to the client
• Input data into Prisma/Mediaocean and Ad Serving platforms
• Resolve discrepancies within the billing process

YOUR QUALIFICATIONS:

• Digitally savvy; uses digital media, demonstrating passion about emerging media, Google Analytics, Google Images, ability to search and research topics, etc.
• Demonstrates understanding of media basics and concepts
• Proficient with DDS, Infosys, and Microsoft Office Software (Outlook, Excel, PowerPoint, Word, Vividata, etc.)
• Strong communication skills (both written and verbal)

YOUR SKILLS AND ABILITIES:

• Curious: demonstrates passion about emerging media, analytics, ability to search and research topics, etc.
• Interested in learning holistic media strategy and planning
• Demonstrates accuracy and attention to detail
• Self-starter who demonstrates initiative and can manage multiple projects
• Thrives in fast paced environment Shows initiative in addressing gaps or inefficiencies in workflow to contribute to process improvement.
• Provides accurate information and learns how to simplify complex technical information—Adapts communication style and method to the audience.
• Keeps track of important details and deliverables across multiple projects and tasks, minimising errors and oversights.

Life At WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in‑office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Please read our Privacy Notice for more information on how we process the information you provide.