Alumni Coordinator – Events and Marketing

University of Victoria; Victoria; On-site; CAD 50,000 - 65,000; Full time

Job summary

University of Victoria is seeking an Alumni Coordinator – Events and Marketing within the Alumni Relations office to support strategic alumni programming and manage events and communications for a proud UVic alumni community.

You will coordinate the alumni communications calendar, handle in-person and digital event logistics, and drive digital engagement for signature events while ensuring data quality with Advancement Services. A bachelor’s degree plus relevant experience is required.

Qualifications

• Bachelor’s degree plus one year of relevant experience, or equivalent
• Experience with email marketing and digital engagement for alumni audiences
• Excellent written and verbal communication skills
• Familiarity with social media platforms and content strategy
• Ability to manage multiple projects and meet deadlines
• Strong customer service orientation in a university context

Responsibilities

• Coordinate campus-wide alumni communications calendar and events logistics
• Develop and implement digital engagement for signature alumni events
• Collaborate with Advancement Services to ensure data quality and tracking of engagement metrics
• Write for web and marketing purposes and support email marketing efforts
• Support weekend/evening events as needed

Skills

Event planning

Data management

Written communication

Social media

Team collaboration

Customer service

Web marketing

Education

Bachelor’s degree

Tools

Raiser’s Edge

Job description

Mandate

As part of the Alumni & Development unit, and under the leadership of the Director, Alumni Relations, the UVic Alumni Relations office works in partnership with the UVic Alumni Association to inform and engage to inspire a proud community of alumni to help enhance UVic’s external profile and positively influence the success of the university.

Mandate

As part of the Alumni & Development unit, and under the leadership of the Director, Alumni Relations, the UVic Alumni Relations office works in partnership with the UVic Alumni Association to inform and engage to inspire a proud community of alumni to help enhance UVic’s external profile and positively influence the success of the university.

The Alumni Coordinator – Events and Marketing plays a key role in the implementation of strategic Alumni Relations programming through the coordination of event and communications logistics, as well as the associated data. The Coordinator works closely with the entire Alumni Relations team and campus partners across a range of programming to bring consistency and efficiency to all alumni events and marketing. This role is an RE NXT database power user.

Objectives

• Manage the campus-wide alumni communications calendar, as well as in-person and digital event logistics and social media for a range of alumni events.
• Develop and implement digital engagement for signature alumni events.
• In collaboration with Advancement Services, ensure data quality across all programming and maintain processes that allow for the accurate tracking of alumni event and marketing engagement efforts.

The Coordinator is expected to gain an in-depth understanding of core Alumni Relations processes, acting as a resource for standards around email marketing, digital engagement, alumni data integrity and the tracking and measuring of alumni performance metrics.

This role requires the flexibility to work weekends or evenings as required for events.

This position requires a level of education, training, and experience equivalent to a bachelor’s degree plus one year of relevant experience. An equivalent combination of education, training, and experience may be considered.

Knowledge, Skills, And Abilities Include

• Demonstrated event organization skills
• Demonstrated ability to work with complex databases
• Excellent critical thinking and problem-solving skills
• Excellent communication skills, both written and verbal
• Demonstrated experience in writing for the web and marketing purposes
• Knowledge of social media platforms, their respective participants (Facebook, Twitter, Snapchat, Vine, YouTube, Instagram, Pinterest etc.) and how each platform can be optimally deployed in different scenarios
• Proven track record of sound decision making in a fast-paced environment
• Proven track record achieving project goals on time and producing deliverables of a high quality
• Ability to work collaboratively in a team environment
• Commitment to excellent customer service and experience working with public
• Ability to work effectively with a diverse population and with all levels of university personnel
• Demonstrated commitment to valuing the principles of truth, reconciliation and respect, equity diversity and inclusion, and contributing to an inclusive working and learning environment.

Assets Or Preferences

• Familiarity with Raiser’s Edge
• University of Victoria alumni experience or background