AI-Driven Loyalty Product Lead

Plusgrade Inc.; Toronto; Hybrid; CAD 120,000 - 130,000; Full time

Benefits offered by this job

RRSP Matching

Comprehensive Health Plans

Flexible Paid Time Off

Travel Experience Perk

Annual Wellness Perk

Commuter Perk

Tenure-Based Work From Anywhere

Parental Leave Top Up

Adventure Pass

Learning Allowance

Job summary

Plusgrade Inc. in Toronto (with Montreal as a secondary location) seeks a product leader to own the strategy and roadmap for AI-driven reach and marketing products. You will turn signals into audience segments and experiments, guiding cross-functional teams from discovery to launch across multiple channels.

The role emphasizes data-driven decisioning, experimentation, and privacy-conscious product development, with a strong collaboration across regions and partners.

Qualifications

• 3+ years of product management experience
• Experience turning data into audience segments and campaigns
• Hands-on with data, dashboards, and experiments
• Clear communication and stakeholder leadership
• Ability to write requirements and align teams across regions

Responsibilities

• Own the strategy, roadmap, and delivery for AI Traffic Controller and reach/marketing products.
• Define requirements, KPIs, consent and privacy considerations across regions.
• Collaborate with engineering, design, data, marketing, and legal to launch and iterate.

Skills

Product management

Data analytics

A/B testing

AI fluency

Stakeholder leadership

Requirements writing

Job description

Plusgrade Inc. in Toronto (with Montreal as a secondary location) seeks a product leader to own the strategy and roadmap for AI-driven reach and marketing products. You will turn signals into audience segments and experiments, guiding cross-functional teams from discovery to launch across multiple channels.

The role emphasizes data-driven decisioning, experimentation, and privacy-conscious product development, with a strong collaboration across regions and partners.