Advancement Communications Strategist

Calvin University

Grand Rapids

On-site

CAD 55,000 - 75,000

Full time

11 days ago

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Job summary

Calvin University is seeking an Advancement Communications Specialist to craft and manage compelling stories across social media, email, print, and web. The role collaborates with Marketing and Communications to ensure consistent messaging and strong audience engagement.

Canva design and UX considerations play a meaningful part in the work. The ideal candidate has a background in digital communications, strong writing and editing skills, and the ability to analyze metrics to drive improvements.

Qualifications

Proven familiarity with digital communications, social media platforms, content management systems, data analysis, web standards, and accessibility guidelines.
Strong ability to research audiences and trends, translate insights into compelling content, and assess effectiveness through analytics.
Excellent writing, editing, and proofreading skills with careful attention to accuracy and tone.
Strong organizational and project management abilities; independent work style with good judgment.

Responsibilities

Coordinate and implement cross-channel messaging for Advancement Division in collaboration with Marketing and Communications.
Plan long-range calendar for future Advancement publications and content.
Research, create, schedule, publish, and evaluate digital content using analytics and audience insights.
Develop, write, and produce emails, brochures, programs, social posts, and web content following brand standards.
Identify usability challenges across websites and email journeys; suggest navigation and accessibility improvements.
Monitor engagement metrics to inform continuous improvement of communication strategies.
Design and source merchandise aligned with mission and branding.