Ad Ops Specialist – Search & Shopping

Best Buy; Vancouver; Remote; CAD 58,000 - 65,000; Full time

Job summary

Best Buy is seeking an Ad Ops Specialist – Search & Shopping for their Digital Marketing team in Vancouver. This full-time role involves leading search and shopping campaign strategies, optimizing performance, and ensuring compliance with ad policies. The ideal candidate will have a passion for digital marketing and relevant experience with various ad platforms.

Benefits

Employee discounts on tech starting from day one.

Flexible health benefits and wellness programs.

100% matched company pension plan.

Training programs to develop new skills.

Qualifications

• 2-3 years experience with paid digital marketing campaigns.
• Knowledge of ad tech and analytics tools.
• Passion for process improvement in fast-paced environments.

Responsibilities

• Lead search and shopping platforms, providing expertise and support.
• Manage campaign setup and establish best practices.
• Provide regular performance insights and recommendations.

Skills

Digital Marketing

Ad Operations

Analytics Tools

Process Improvement

Tools

Google Ads

Facebook Ads Manager

Google Analytics

Adobe Experience Platform

Job description

Ad Ops Specialist – Search & Shopping

Apply locations: 00000 Canadian Headquarters | Full time | Posted 5 days ago | Job requisition id: R-44359

As the Ad Ops Specialist – Search & Shopping, you will play a crucial role in our Digital Marketing team, serving as the expert on Digital Ads platforms for Search & Shopping campaigns. Your responsibilities include establishing best practices and enhancing tracking and measurement standards to optimize performance and reporting.

The successful candidate must be based in the Greater Vancouver, BC area. We follow a remote-first model, utilizing in-person meetings for strategic, collaborative, and social purposes.

Join our award-winning marketing team as an Ad Ops Specialist – Search & Shopping!

What you’ll do :

• Lead search and shopping platforms, providing expertise and ad operations support for platforms like Google Ads, SA360, GMC, Facebook, and more.
• Manage campaign setup, taxonomy, and account frameworks, establishing and promoting best practices.
• Support product feeds related to off-site search and shopping campaigns across various ad networks.
• Collaborate with internal tech teams during outages and ensure compliance with third-party ad policies.
• Enhance product data and labels with marketing leaders to improve growth and optimization.
• Manage conversion tags, audiences, and automation processes with internal and external teams.
• Provide regular performance insights and recommendations.
• Create specialized reports for custom analysis and innovation in off-site programs.
• Coordinate with external partners on new advertising technology features and their integration.
• Support off-site retail media campaigns as needed.
• Utilize emerging AI technologies like Copilot or Gemini to develop roadmaps for existing program support and expansion.
• Ensure accurate campaign setup across search, display, and social platforms, aligning with media strategies.

What we’re looking for :

• 2-3 years of experience with paid digital marketing campaigns (Facebook, Google Ads, SA360, Bing, programmatic DSPs).
• 1-2 years of experience with dynamic product ads and product feeds.
• Knowledge of ad tech and analytics tools such as Facebook Ads Manager, Google Analytics, Adobe Experience Platform.
• Passion for process improvement and goal achievement in fast-paced environments.

Why you’ll love it here :

• Employee discounts on tech starting from day one.
• Flexible health benefits and wellness programs.
• TFSA and RRSP programs.
• 100% matched company pension plan.
• Training programs to develop new and transferable skills.

About Best Buy

As Canada's destination for the coolest tech, Best Buy offers a vibrant work environment with a culture of inclusivity and belonging. We support our employees to bring their whole selves to work.

Join our amazing team! We are looking for people just like you.

Compensation :

Annualized base pay range: $58,000.00 - $65,000.00. Starting pay will consider skills and experience. Your pay can grow as you advance your career with us.

About Us

Wondering is a great place to start. Let’s explore what’s possible together.

Best Buy Canada is one of the country’s largest and most successful retailers, operating brands like Best Buy, Best Buy Mobile, and Geek Squad. We provide a unique shopping experience with the latest technology and entertainment products, along with an expanded online assortment at competitive prices.

Recognized as a 2023 winner of Canada’s Top 100 Employers, we excel in work atmosphere, employee engagement, training, and skills development.

Employees enjoy discounts and promotional pricing on a wide range of products and get early access to new gadgets.

Employment opportunities are available nationwide, including our Canadian Headquarters (CHQ) on the west coast, distribution centers, and over 150 retail stores.

We believe in helping customers enrich their lives and pursue passions through technology.